This week's final episode of "Crazy Ex-Girlfriend" should satisfy fans who seek closure in their series finales. Read the whole story
The company plans to use the money to up sales and marketing activity, expand its international business and enter new areas, such as streaming … Read the whole story
Declining exposure to TV ads is having a negative effect on young consumers talking about products and brands, according to a new study. Read the whole story
U.S. local digital advertising is expected to climb 9.2% this year to $77 billion, according to Borrell Associates - rising as a percentage of … Read the whole story
Oreo is the latest big brand to announce "Game of Thrones" final season tie-ins, promoting limited-edition Oreos embossed with "GoT" families' coats of arms … Read the whole story
Networks consider how to get consumers more engaged in timely, relevant messaging. OK. But define relevant -- and then define timely. Read the whole story