TVBlog
Now that Netflix's "Roma" has had its big Oscar push, why shouldn't it also be considered for Emmys? Read the whole story
Over-the-top video ad spending is expanding at the fastest rate of any major medium and will approach $4 billion this year and $5 billion … Read the whole story
Roku hopes capitalize on both the free, ad-supported and subscription side of the business by encouraging users to subscribe directly through its platform. Read the whole story
According to Parrot's 2018 Global Television Demand Report, Netflix controlled 71% of the "demand share" for original digital programming last year. Read the whole story
Follow-up spot to #SuperBowlLIII "GoT" tie-in ad has healer resurrecting the Bud Knight. Read the whole story
The combo of TV and AM/FM radio generated about twice the lift for D2C brands as ads running on Facebook and Google. Read the whole story
- COMMENTARY
Attendance for non-blockbuster movies may change as more content becomes available on the upcoming streaming services. Read the whole story
- COMMENTARY
With the rise of OTT and cross-platform buys, and programmatic video becoming more popular, this is the perfect opportunity to give Ad-ID a try. Read the whole story
