Around the Net In Brand Marketing Editions for 2008
Around the Net In Brand Marketing - Monday, Nov. 17, 2008
Motrin Ad Tweeted To Death
The Sneaky Ways Of Luring Shoppers
New Book Looks At Long History Of Women In Advertising
Detroit's 'Death Rattle' Reverberates In Media and Agencies
GM's Woes Could Have Heavy Impact On Sports
GM Unloads Its Suzuki Stake
How Obama Won
Delta, Alaska Air Set To Expand Marketing
Rebuilding The GOP Brand
Gyms, Spas Stress Value Of Fighting Stress In Hard Times
Around the Net In Brand Marketing - Friday, Nov. 14, 2008
Retailers Fight Back Against A Wave Of Bad News
Economists See No Growth Until 2nd Half of 2009
Selling Art With Words And Accents
Snapple Reformulates, Rebottles, Returns To Health Roots
Sprint's Top Marketer Talks About CEO's Ads
PC Makers Scramble As Demand Shrivels
How to Sell VW Minivans? Make Fun of Soccer Moms On Web
Around the Net In Brand Marketing - Thursday, Nov. 13, 2008
Attacked, Nestlé Attacks On Another Front
One Man's Ugly Is Another Chap's Wonky ...
The Year Has Been Rich With Frugal Coinages
When Exactly, Did Toxic Debt Become Troubled Assets?
Red Sox Already A Game Up On The Yankees
JCPenney To Tout Bang for Buck
DTC Spending Falls For Second Consecutive Year
Intel Warns Of Dismal Fourth Quarter
CEO: McDonald's Well Positioned In Face Of Recession
Around the Net In Brand Marketing - Wednesday, Nov. 12, 2008
The New Frugality May Be Taking A Turn For The Worse
If Shoppers Still Buy, Here's How To Figure Them Out
Debate Over GM's Fate Becomes Job One In Washington
New Christmas Ad Campaign: Be Good, Not Godly
Toyota Mini Site Counts Downs The Seconds To Third-Gen Launch
Disney, Verizon To Turn Cell Phones Into Theme-Park Tool
Dell's Casey Jones Leaves VP-Global Marketing Post
Around the Net In Brand Marketing - Tuesday, Nov. 11, 2008
Three Teaspoons Of The New Frugality
Some Marketers Fretting Over Cost Of Super Bowl Ads
It's Definitely Not Your Mother's Macy's
Study: Promotional Swag Works Better Than Advertising
Worst Subtitle Of the Year: 'Why Obama Can't Win'
GM's Outlook Tumbles; Obama, Bush Talk Aid
DHL Beats A Retreat From The U.S.
Around the Net In Brand Marketing - Monday, Nov. 10, 2008
The First Family's Favorite Brands Stir Debate
Get Ready For The New Frugality
Cholesterol Drug Crestor Cuts Heart Risk in Healthy Patients
What The Election May Mean For Marketers
Barack Obama And Audacity Of Marketing
Circuit City Files For Bankruptcy: Best Buy Experiments
Sweet Words For British Chocolatier's Spot
Chrysler Relieved After GM Backs Out
Around the Net In Brand Marketing - Friday, Nov. 7, 2008
Three Majors Brands Now Dominate The Bank Business
Waxman Challenges Dingell; DTC Ads May Face Increased Scrutiny '
Disney Builds A Lifestyle Brand; Consumer Spending Hits Results
Americans Cutting Back On Gifts, But Not Necessarily For Pets
Think Hard, It'll Come Back To You
Blu-Ray Gets $25 Million Ad Push
Wal-Mart To Cut Prices Weekly
Around the Net In Brand Marketing - Thursday, Nov. 6, 2008
Brand Loyalty Takes Another Hit
On The Positive Side, Shoppers Are Encouraged By Obama Win
Even Bling-Bling Isn't Immune From Recession. Or Is It?
Why, In The End, I Wound Up Writing About Marketing
Well, I'll Be A Wind Farm In A Pea Patch
The Jonas Brothers, Verizon, Atlantis Paradise Island, Circuit City, Samsung, Rhapsody And Me
Next Up? A Wal-Mart Business Card?
Around the Net In Brand Marketing - Wednesday, Nov. 5, 2008
Obama The Brand
What Marketers Can Learn From Obama's Campaign
What Obama Can Teach You About Millennial Marketing
The Brand Called Obama
Branding Our Consciousness, Or Typecasting By Typeface
What Have You Read?
Around the Net In Brand Marketing - Tuesday, Nov. 4, 2008
Design Thinking Is All The Rage
Boneheaded Brand Ambassadorship, Part II
Marketers Take a Softer Tack to Reach Uneasy Consumers
Amazon Addresses 'Wrap Rage'
Grave Warnings of Disease, With The Adman's Flair
High Court Case Looms Large for Big Pharma
Study: Too Many Claims Confuse Consumers
Now Go Vote, If You Haven't Already
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