Azteca America Signs On With Nielsen Media Research's Hispanic Service

  • March 8, 2004
Azteca America is now a limited coverage Spanish-language broadcast network to be monitored by Nielsen Media Research's Hispanic Service. A limited coverage network consists of a minimum of 15 hours of programming per week with a national coverage greater than or equal to 30%, but less than 70% of U.S. Hispanic television households. Azteca America, which is owned by Azteca International Corporation, joins Telefutura, Telemundo, and Univision as the fourth Spanish-language broadcast network to receive program data on an overnight basis.
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