New York Harvests Cause-Related Opportunity

  • August 7, 2003
New York magazine has partnered with retail giant Saks Fifth Avenue for a 12-page ad supplement in its annual Fall Fashion issue. Integrated into the section is a promotion for City Harvest, the world's oldest and largest food-rescue organization, in which celebrity chef volunteers model men's and women's fashions. The Fall Fashion issue, set to hit newsstands Aug. 18, features a range of fashion, beauty, hospitality and retail advertisers. The Saks partnership will continue with sponsorships and promotions throughout the fall.
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