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The Heavyweight On Latin Airwaves

Jerry Perenchio's sprawling Univision network gives him huge Hollywood clout The most powerful mogul in Spanish TV distrusts the media, rarely gives interviews, and doesn't even speak Spanish. He's a jet-hopping, 73-year-old former boxing promoter who pals around with George Bush (41 and 43) and lives in the sprawling Bel Air (Calif.) mansion featured in the 1960s sitcom The Beverly Hillbillies. He loves throwing lavish parties -- once he even flew in Henry Mancini and Andy Williams to perform at his son's 1981 wedding. Still, to most people in Hollywood, where as a talent agent he once championed the careers of Elizabeth Taylor and Marlon Brando, Jerry Perenchio is an enigma.

Read the whole story at BusinessweekOnline, August 9, 2004 »

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