WPP, Nielsen to Monitor International Ratings

  • August 5, 2004
The WPP's Kantar Group and VNU's Nielsen have formed a joint venture, AGB Nielsen Media Research, which will offer television ratings in 30 countries across the Americas, Western and Eastern Europe, Asia Pacific, and the Middle East--including Australia, Belgium, China, Hungary, Hong Kong, Indonesia, Ireland, Italy, Korea, Lebanon, Philippines, Singapore, South Africa, Sweden, Taiwan, Thailand, Turkey, the Ukraine, and the United Kingdom.
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