Cox, Time Warner Form San Diego Interconnect, Consolidate Local Cable Ad Sales

  • August 11, 2004
Cable giants Cox Communications and Time Warner Cable Wednesday announced that as of Aug. 30, the two companies would form an "interconnect" agreement allowing Cox Media to represent Time Warner's ad sales in the San Diego area. Cox Media is the advertising sales division of Cox Communications. The interconnect agreement covers more than 865,000 subscribers. Since August 2001, Cox Media has represented Adelphia Cable's ad sales in San Diego, which accounts for more than 66,500 homes in North County San Diego.
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