Avenue A/Razorfish, New York, recognized Lauren Anzalone, a senior account executive at Microsoft Corp.'s MSN, with the agency's first Avenue A/Razorfish Partner Excellence Award. Anzalone represents
MSN's pharmaceutical segment, and AstraZeneca, which is both an Avenue A and MSN client. The agency plans to give the award on a quarterly basis to recognize partners that have contributed to the
mutual success of the agency, its partners, and clients. Anzalone was described by the Avenue A team as "professional, charismatic, responsive, knowledgeable, innovative, and patient," said Jim
Warner, executive vice president of Avenue A/Razorfish.