America Online's advertising revenues rose 44 percent to $79 million in the third quarter, driven by search and its acquisition of Advertising.com. Meanwhile, subscriptions revenues declined 3
percent, by $52 million, according to AOL parent Time Warner's earnings report. "We are clearly participating more aggressively in the growing online ad market," said Dick Parsons, chairman and CEO of
Time Warner. Parsons credited AOL ad revenues for helping boost growth in ad revenues for the company as a whole.
Read the whole story at ClickZ, November 3, 2004
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