Behavioral targeting provider Revenue Science, Inc. this morning is adding financial news service TheStreet.com to its list of publisher clients. TheStreet.com will now sell behaviorally targeted
audience segments to advertisers via Revenue Science's behavioral targeting services. Revenue Science's analyzes billions of user behaviors in order to segment publisher audiences into specified
behavior groups they can sell to advertisers. Revenue Science uses registration, search, page view, and frequency and timing data to construct its segments. --
Ross Fadner 
