Around the Net
Four Brands Embracing Twitter Emojis
- Adweek, Thursday, November 12, 2015 8 AM
Coke, Starbucks, Dove, and India (the nation) are using miniature digital stickers to reward consumers for tweeting out their brand hashtags. Coke, for example, was the first to pay for a custom emoji. When someone tweeted #ShareaCoke, Twitter served two clinking bottle emojis. See more examples at the jump.
