Experian Automotive says December is the time that luxury buyers select most often when buying a new vehicle. The last month is also first in high-end vehicle sales accounting for 10% of all luxury
sales. November is second, at 8.8% of purchases. Said Brad Smith, Experian's director of auto market statistics. “Every year as the holiday season nears, consumers can expect to see a number of
commercials and marketing campaigns advertising incentives on luxury vehicle models.”
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