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Pfizer Develops PR, Ad Campaign

With attacks on the pharmaceutical industry having ramped up because of recent spikes in drug prices and Pfizer Inc.'s failed attempt to use a now-banned financial tactic to escape U.S. taxes, the company is fighting back with a new media campaign featuring scenes from its Groton laboratories and an interview with one of the region's top scientists.

Read the whole story at The [New London, Conn.] Day »

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