Around the Net
Why Email Has Lasted Longer Than Your First Marriage
- Marketing Land, Thursday, June 1, 2017 2:52 PM
Time for a history lesson. Did you know that Gary Thuerk, a of Digital Equipment Corp., drafted the first unsolicited, bulk marketing email on May 1, 1978? And it provoked a negative reaction. Yet email remains a strong marketing channel almost 40 years later. Here’s why.
