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Indian Motorcycle Jazz Up Designs To Attract New Riders

American brand Indian is not alone among motorcycle makers in taking a leap with its designs. Italy’s Ducati “hit pay dirt with its out-of-character Scrambler, introduced in 2015, which expanded the company’s portfolio beyond muscular sport machines,” according to The New York Times. Indian’s newest model is an “acute change of course for Indian, whose retro-flavored cruisers and Deco-kissed touring machines have revived the company.”

Read the whole story at The New York Times »

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