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Teens Sound Off About Ads In Schools

Teenagers at an Oregon high school have mixed opinions on the controversial issue of advertising in schools. While some believe it helps the school fund programs, others view it an unnecessary intrusion that only serves advertisers' interests. The kids attend the Lake Oswego High School, where earlier this year a committee of parents and administrators was established to set guidelines for corporate sponsorship of school organizations and to decide how advertising can be displayed at the school. Advertising in schools is a growing trend, and many schools nationwide have contracts with advertisers that sponsor sports teams and events. Companies such as Coca-Cola may offer schools thousands of dollars for exclusive rights to sell their products to students. Says 14-year-old Brittany McClister, a freshman: "They are already always around trying to sell us stuff. We are kind of a captive audience here."

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