Pink Passes On 'Pink Sheet,' Signs With BPA

  • April 6, 2006
Pink Street LLC, publisher of Pink, a magazine aimed at professional women, has signed up with magazine circulation auditor BPA Worldwide. Pink is the latest in a series of consumer magazines to become members of the BPA, which is better known for auditing the circulation of business publications and their Web sites. Interestingly, Pink took a pass on consumer magazine circulation auditor Audit Bureau of Circulations, whose preliminary circulation reports are known in the industry as "pink" sheets.
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