Pink Street LLC, publisher of
Pink, a magazine aimed at professional women, has signed up with magazine circulation auditor BPA Worldwide.
Pink is the latest in a series of consumer
magazines to become members of the BPA, which is better known for auditing the circulation of business publications and their Web sites. Interestingly,
Pink took a pass on consumer magazine
circulation auditor Audit Bureau of Circulations, whose preliminary circulation reports are known in the industry as "pink" sheets.