Around the Net
Underestimated Overstock.com Aims Higher (Washington Post)
Discount Internet retailer Overstock.com has launched its first national TV campaign in an effort to build brand awareness and compete with eBay. But Overstock faces stiff competition -- and not just
from eBay. There's also SmartBargains.com, a smaller operation specializing in closeouts and surplus goods backed by Gordon Brothers Group, one of the biggest retail store liquidators in the country.
