Email service provider Skylist announced that it has integrated CAN-SPAM mandates into its StormPost email marketing platform. StormPost allows campaign managers to unsubscribe members in real-time by
email or one-click web page, distinguish advertiser unsubscribes from list unsubscribes and store unsubscribe lists permanently.
"The CAN-SPAM law isn't necessarily going to solve the problems
associated with spam, but our clients need to feel confident their email programs and their email marketing platforms are in full compliance with the law," said Joshua Baer, founder and chief
executive officer of Skylist, in a press release.