• Promo , Friday, August 1, 2008 11:15 AM

Evian is pushing its Broumisateur Facial Spray, co-created with tennis star James Blake, and a new designer bottle as part of its sponsorship at the U.S. Open Tennis Tournament this year.

The bottled water company is giving away 25,000 samples of the facial spray, which will go on sale at New York metro area Duane Reade stores just prior to the start of the two-week tennis tourney in late August. An Evian designer bottle created by Christian Lacroix will be promoted at its booth and sold online as a collectible for $13.95 at www.evian.com.

Blake himself will be on hand to meet and greet fans at the Evian booth on what the company is designating as Evian Day on Aug. 28. Visitors to the booth can enter a contest to win autographed memorabilia, a year's supply of Evian Water or a week's vacation to Evian's Lake Geneva spa.

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