• `, Thursday, October 16, 2008 10:33 AM

Big Boy Restaurants International is considering "aggressive" measures such as changing the menu, implementing drive-thru windows and developing the California market -- where the restaurant is known as Bob's Big Boy -- according to interim CEO Jim Jensen.

Jensen stepped in last month following the ouster of CEO Tony Michaels. His departure came as a surprise to industry observers who credit him with reviving the chain from bankruptcy after assuming leadership in 2000.

"There's an aggressive strategy in place to grow this company, and that's what we're implementing," Jensen says. "Tony and management didn't see eye to eye on that, and they parted ways."

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