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HBO Sells "Sopranos" Wine

  • Reuters, Wednesday, October 29, 2008 10:45 AM
HBO's TV series "The Sopranos," has sparked an unusual spinoff - - a line of Italian wines that will be launched in the U.S. this fall. Maybe next year it will be pasta.

Sopranos Wines are being produced under a licensing agreement between HBO and Vesuvio Import Company. (Fans will remember Vesuvio was the name of the fictional restaurant frequented by the series' main characters.)

"These Italian wines are the perfect complement to our other carefully planned product extensions for "The Sopranos" brand," says an HBO rep. The wines, mainly Chianti, will run from $12 to $30 a bottle. The TV show ended in June 2007.

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