- Milk Board Debuts Dairy Family Documentaries
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
The California Milk Advisory Board has developed 15 "mini-documentaries" profiling
dai ... - Chiquita Banana Jingle Makes A Comeback
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
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- Ad Campaign Tries To Elevate 'Made In China' Tag's Cachet
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
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- Discovery Taps Marketing Exec Peter Liguori For Oprah Channel
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
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- CEO Mark Parker Keeps Nike At The Top Of Its Games
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
After four years as Phil Knight's hand-picked successor as CEO of Nik ...
- Package-Goods Companies Get Set To Unleash New Products
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
After a year of weathering the recession, major package-goods marketers such ...
- Procter & Gamble's Tide Swash Takes Personal-Care Positioning
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
The blurb for this story on Brandweek's homepage is certainly eye-catching: "Bra ...
- VW Dealer In Florida Hits His Groove By Breaking All The Rules
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
Gunther Volkswagen in Coconut Creek, Fla., may look like it's stuck ...
- Mercedes Signing 10-Year Sponsorship Deal For Shanghai Arena
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
Mercedes is expected to announce today that it is signing a 10-ye ...
- Nicorette Puts $15 Million Into Ad Blitz
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
GlaxoSmithKline wants people to know that it "sucks" to quit smoking, b ...
- Food Industry Giants Invest In Nutrition Advances
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
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- Sen. Schumer Rips Banks' 'Double-Dipping' On ATM Fees
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
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- On Further Review, NFL Reverses Bears-Hawks Ads
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
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- Lutz No Longer Oversees Marketing In GM Restructuring
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
General Motors vice chairman Robert Lutz, 77, who has overseen sales a ...
- Huge Cruise Ships Prepare For Launch But Face Uncertain Waters
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
After watching footage of Royal Caribbean's new Oasis of the Seas 5,400-passeng ...
- Yes, Virginia, Super-Secret, Super-Status Flier Programs Do Exist
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
Several major airlines maintain unpublished programs that, in some cases, operate ...
- 'Rolling Stone' To Launch Restaurant Chain In L.A.
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
Hoping to extend its brand and leverage its status a preeminent chronicl ...
- Wal-Mart Signs Deal To Operate Official World Cup Stores
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
Wal-Mart will feature branded shops inside select stores around the world th ...
- Target Gift Card Branding Experiment Wirelessly Controls Mouse
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
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- YouGov BrandIndex: Consumers Believe Macy's Holiday Campaign
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
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- Redesigned Kia SUV To Adorn Times Square For New Year's Eve
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
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- Verizon Wireless Draws Fire For Doubing Early-Termination Fee
Around the Net In Brand Marketing, Thom Forbes - Friday, December 4, 2009
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- Mattel's New Line Of Black Dolls Draws Criticism, Praise
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
Some parents are saying Mattel's new line of black dolls, called " ...
- AT&T, Verizon Drop Lawsuits Against Each Other
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
AT&T is dropping its lawsuit that charges that Verizon's advertising was misleadi ...
- Is General Motors Ignoring The Obvious Choice For CEO?
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
Most news stories this morning are playing up the fact that ...
- PBM Wins $13.5 Million In Damages Against Mead Johnson
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
Alex Palmer's take on a court victory by private label infant formu ...
- The Lessons Of Oprah For Your Leadership Brand
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
"I don't know what the future holds," Oprah Winfrey told her busine ...
- Can Wal-Mart Cause Deflation?
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
Wal-Mart's price slashing has led to a big drop in the sto ...
- Peugeot Weighs Buying Mitsubishi Stake
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
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- Comcast, NBC Deal May Alter Media Vista
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 3, 2009
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