Email Marketing Daily
Monday, February 20, 2017
  • How Big Data Can Be A Partner For Marketers

    Absolutdata helps customers consolidate their data into a centralized database -- what CEO Anil Kaul describes as "data harmonization." From that point, brands can … Read the whole story

  • Second Owners Of Smart Devices May Inherit Security Risks

    When connected things are sold, they don't necessarily know they were sold. The connectivity, or link to the former owner, may continue to reside … Read the whole story

  • FOMO Is Driving Record High Click-Throughs And Opens, But Not In All Sectors

    Fear Of Missing Out is a prime driver in email interaction, as government and legal senders know well. Could a lack of FOMO in … Read the whole story

  • Paid Search Owned Valentine's Day Clicks, Mobile Purchases Rose 107%

    Men reached deeper into their pockets for Valentine's Day to show loved ones some appreciation, spending 15% more than women, but women searched more … Read the whole story