Marketing Automotive Weekly
Monday, December 9, 2024
  • Toyota Debuts Holiday Effort, 'Best Friends' Support

    Toyota is partnering with Best Friends Animal Society, the nation's largest no-kill shelter, to help find homes for shelter dogs and cats nationwide. Read the whole story

  • Chrysler Gets Into Holiday Spirit With Elf Search

    The holiday campaign, created by Razorfish, will run through Christmas Eve across Chrysler's Instagram, Facebook and TikTok social media channels. Read the whole story

  • Ford Partners With Fashion Brand

    Ford Motor Co. is joining forces with Percival, a London-based fashion brand, on a line of apparel featuring vintage advertising graphics. Read the whole story

  • Google's Suzie Reider Joins Lyft

    Reider has run multibillion-dollar revenue across video, search, display and location product lines. Read the whole story

  • Jaguar's Strange Campaign: What It Owes To Apple

    Remember "Think Different"? This Jaguar campaign decapitates adverbs in a similar Apple-onian way: "Live vivid," for instance. Read the whole story

  • Brands That Get Closest To The Consumer Win

    Your ability to form a relationship with consumers is not based on your product specs. Relevant brand engagement operates on a higher plane of … Read the whole story