Marketing Daily Editions for June 2008
Marketing Daily - Monday, June 16, 2008
Castrol Cuts Deal With Source Interlink
GM Kicks Off Web Discount For Military
GM Realigns Marketing, Drives Staff Changes
What Are We Afraid To Eat?
Advertisers Head Into Orbit With 'Space Chimps'
Aveda Founder Debuts New Organic Products, Green Labeling Debated
Brokers: Experience Pays, Trick To Get Media Plan Right
Marketing Daily - Friday, June 13, 2008
Wal-Mart Adds Personal Finance Chats
Home, Sweet Home
More Airlines Charging For Bags
Heinz Names EVP/Asia-Pacific Business
Child Advocate Urges Political Action On Kid Marketing
Jiffy Lube Offers 'Fuel Efficiency Review,' Gas Card
Chrysler, GM, Lexus Park Pre-Owned Vehicles At Ebay
North American Prepared Salads Growth Outpacing Europe
Gen Y Fears Wrinkles: Cosmeceutical Sales To Hit $21 Billion
Driven By Trends, Nestle Purina Moves Into Pet Health Insurance
Verizon Offers Workshops For The PDA-Challenged
Marketing Daily - Thursday, June 12, 2008
Inbev To Anheuser-Busch: This Bid's For You!
What Dads Want For Father's Day: Tools, TVs And ... Cheese
Firms Spend Up To $500 Million In Marketing For Mega-Launches
Puma Launches Mobile Effort Centered On UEFA Games
Dial Rings Up Hornets' Chris Paul For Right Guard Ads
RSA Films, BBDO Win ADDY Best of Show Award
GameStop Taps Marketing Arm For Promotions
Enfatico To Handle Dell's Global Marketing
Don Boerema Joins ADT North America As CMO
Nokia Takes On Young Lions Competition With NSeries
Where Shall We Go This Year?
Ad Spend Up A Tepid 0.6%, Internet Leads Major Investments
Starbucks, T-Mobile Reach Settlement
Marketing Daily - Wednesday, June 11, 2008
Hershey Ties In With New Batman Sequel
What A Character! Licensing Revenues Holding Their Own
Top 10 Toy Licenses
American Greetings Gets Access To Film Library
Anti-Smoking Campaign Hits The Road
Burger King, Pokemon Team For Global Promo
Country Stars Team With Reactor Watches, Dillard's
HSBC Outlines Wimbledon Sponsorship Activities
M&M's Goes Tongue-In-Cheek For Ice Cream Treats Introduction
Despite Controversy Over Rules, DTC Ads Seen As Effective
Organic/Natural Products Enjoy 35% Market Growth, Per Study
RadioShack Aims To Boost Father's Day Sales With Lessons
Marketing Daily - Tuesday, June 10, 2008
Happy Birthday, Les Paul
Sustainability Initiatives Contributing To CPG's Bottom Lines
A-B Brings Budweiser To Vietnam
United Offers Two-Fer To Canada
Jon Potter Named CMO Of Diageo North America
General Mills Adds Charm To Lucky Charms
Andy England To Be CMO Of MillerCoors
Pepsi Launches DEWmocracy Contest
Walgreens Taps Sona Chawla For SVP/E-Commerce
Diageo, Nolet Split Ketel One Marketing
M&Ms, Nascar Offer Contest For 'Colorful Fans'
McDonald's Pulls Tomatoes From Sandwiches
Pizza Hut Discounts Pizza Mia For First-Time Onliners
7-Eleven Jumps Aboard 'Incredible Hulk' Brand Express
HP Pulls Creative Marketing Strings With 'Panda' Campaign
Ford Bows Flex Campaign To Prep For Summer Launch
Mintel: Insurance Firms Need To Educate On Long-Term Coverage
Starbucks Intros Two Hours Of Free WiFi In Rewards
Marketing Daily - Monday, June 9, 2008
Who's Buying Rechargeable Batteries?
Wal-Mart To Test Sam's Club Business Concept
Scotts Miracle-Gro Promotes Two
Best Western Hires Travel Blogger
PayPal's First CMO Seeks Stronger Identity, Better CRM
Bank Of America, Cowboys Extend Pact 10 Years
Consumers Shun Convenience, Scurry Back To Basics
Kmart Boosts 'Incredible Hulk' With Burger King Tie-in
Despite Downturn, Hispanics Still Buying Big-Ticket Items
Recession, You Say? Pass Me The Beer And Pasta
Study: Image-Oriented Emails Not Getting Delivered
Marketing Daily - Friday, June 6, 2008
Brookstone Offers 10% Off With Tie Donation
BSH North America Promotes Franz Joseph Bosshard
W Hotels, MasterCard, Sony Team For 'WonderLust Live'
Verizon Deal Could Send Alltel Loyalists Into Mourning
Stop The Internet, I Want To Get Off
Mattress Firm Seeks Sleepless In America
Nielsen, Coke Ink International Deal
May Sales A Little Better, Giving Stores Some Breathing Room
Green Consumers Do More Shopping In Warehouse Clubs
Marketing Daily - Thursday, June 5, 2008
Olive Garden Bows Italy Trip Sweepstakes
7-Eleven To Launch 'Summer Of Slurpee'
Southwest Airlines Tells Consumers '¡Se Relaja!'
Most Ethical Companies, 2008
Novo Nordisk 'Changing Diabetes' Bus Reaches San Fran
Dry Cleaners Leverage Baggage Fees
In Bid To Stem Hemorrhage, Ford Brings Back Employee Pricing
McDonald's Kicks Off Latest Round Of Kung Fu Marketing
Jaguar Plants Stake In Mobile Advertising With Yahoo Mobile
Ikea Invades New York With Cardboard Sculpture
Dollar By Dollar, Economy Eating Away At Consumer Spending
'Wii Would Like To Win' Grand Effie ... And Did
Green Hits Pause Button As Gloomy Consumers Worry About Money
Marketing Daily - Wednesday, June 4, 2008
Who's Drinking Diet Cola?
NHL Inks Sponsorship Deal With Anheuser For North America
Caribou Coffee Offering Free Wi-Fi In 80% Of Stores
A-B Inks Deal For Skinny Water Distribution
Marriott Tries To Boost Sagging Rates With Visa Give-Away
Pizza Hut, GameFly.com Offer Fantasy Package
Yum Brands Names Roger Eaton President/KFC USA
Exxon Mobil To Sponsor PBS 'Nightly Business,' 'Nova'
Despite Massive Recalls, 90% Of Households Bought Toys
CSPI Petitions FDA To Ban Certain Artificial Food Dyes
Analysts: Apple, Nokia, RIM New-Revenue Biz Model Pioneers
As Hummer Sales Plummet, GM Considers Its 'Future'
Adidas, Others See Recall, Affinity Lift From In-Game Ads
Marketing Daily - Tuesday, June 3, 2008
FedEx Changing Name From Kinko's To Office
Talk About Your Tough Sell
Ford Completes Sale of Jaguar To Tata
Carvel Sponsoring 2008 'Kick It' Tour
Beer Biz Waits With Bated Breath In InBev Bid For Anheuser
Wal-Mart Gains On Grocery Store Competition
Mobile Marketing Campaign Aims To Push 'Indiana Jones'
Report: Credit Card Rewards Programs Not Delivering Goods
Companies Dangle Free Gas Like It's Going Out Of Style
Marketers Take Hit As More Consumers Turn To Home Dining
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