July 22 - 25, 2024
Friday, January 26, 2018
Top of The News
No, it's not bad PR from a fictional fire caused by an unnamed, faultily wired slow cooker that sent Newell Brands stock tumbling more than 20% yesterday. It's bad results … Read the whole story
AUTOMOTIVE"The objective is to introduce the Lexus flagship vehicle to a younger, more diverse audience," Walton Isaacson's Ayiko Broyard tells "Marketing Daily." Read the whole story
RESTAURANTSThe country star was a perfect fit for this product launch because of her southern roots and entrepreneurial spirit, says CMO Andrea Zahumensky. Read the whole story
BEVERAGESThe TV ad, which also has :30 and :15 versions, will air through baseball's spring training season. It's the latest creative in Wieden + … Read the whole story
AUTOMOTIVEThe Kia Stinger will be featured in a 60-second spot from David + Goliath in the third quarter. Mercedes Benz will host a mobile … Read the whole story
TECHNOLOGY"The tagline [emphasizes] how we can literally deliver them anything, anywhere, anytime," Lizz Niemeyer, director of brand marketing for Postmates, tells "Marketing Daily." Read the whole story
- ELECTRONICS
The company announced it would offer its "Sonos Two" bundle (two Sonos One speakers that can be paired to work together or independently) for … Read the whole story
AWARDSMediaPost is honoring Laurent Potdevin, CEO of Lululemon, not just for rebalancing the once-trendy and then-hammered athleisure company, but for steering it past the … Read the whole story
UPCOMING EVENTS
Brand Insider Summit QSR June 3 - 6, 2024
Kimpton Hotel Fontenot
Featuring top industry speakers including:
Nicole Portwood - Salad and Go, CMO
Beth Hardy - Modern Market Eatery, VP of Marketing
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