MediaDailyNews Editions for July 2011
MediaDailyNews - Friday, July 29, 2011
Bealle Named Director Of Mediasmith New York
Gotham Fills Co-President Post
Mindshare Names Young CEO, Cowdell NA Chair
Optimedia Veteran Ehlers Named President
Townsend Promoted To CEO, GroupM ESP
Why Media Planners Made Digital OOH So Popular
IPG Reports 4.7% Organic Growth, Trails Agency Rivals
Dr Pepper Ups Ad Budget To $30M
TWC Screens Strong Earnings, Digital Critical To Future
NBC's Got The Blues: Kicks Off 'Smurfing' Campaign
Current TV Gets New CEO, Co-Founder Hyatt
Mag Bag: How Does Meredith's ROI Guarantee Work?
MediaDailyNews - Thursday, July 28, 2011
Universal McCann Unit Customizes Big Ideas
Agency Execs: Ad Budgets Slide In Q2, Digital Continues To Rise
RLTV Taps Plum TV's Gryncwajg
Lin TV Earns 5% Rev Boost
Fox Slows Online Viewing, Dish Subscribers See All Shows
Sharpie Launches Back-To-School Campaign
Leverage Creativity: Hoffman To Starcom Chief Experience Officer
56% of Americans Check Online News Daily
Bealle Joins Mediasmith As SVP, NY
Synovate Buy Gives Ipsos More Muscle, Stature In Market Research
Interpublic Reports Healthy Gains On Tough Comps
3D Has Yet To Click For Home Viewers
MediaDailyNews - Wednesday, July 27, 2011
Synovate Spin-Off Sparks Aegis Takeover Talk
A Pure-Play Aegis Plans To Use Cash To Acquire, Not Sell
Stainer To Managing Director, BBH
Gannett Launches Daily 'DealChicken'
Internet-Connected TV To Grow 36% By 2016
Discovery International Inks 3D Deals
Correction: Hawaii Papers Merged In 2010
MSLO Ad Revs Dip Again, Realignment Planned
Davis To EVP, Comedy, Twentieth Century Fox
Comcast, NBC Adopt Dynamic Ads For VOD
Advertisers Ask Court To Dismiss 'Browser Sniffing' Case
MediaDailyNews - Tuesday, July 26, 2011
Songfest: Mobile Entertainment To Hit $54B By 2014
DO Gets TV Dollars, 44% Shift Spending From TV Budgets
Nielsen Inks Walmart Agreement To Share Data
Patmore To Regional CEO, G2 Asia Pacific
Gannett Taps Goetz As VP, Marketing
AIM Acquires Dominion Enterprises Mags
Nielsen, Kantar Media Strike Deal For DirecTV Set-Top-Box Data
Netflix Screens Good Results
Greenblatt To Mindshare Gaming Director
'Honolulu Star-Advertiser' To Charge Readers For Online Content
MediaDailyNews - Monday, July 25, 2011
Meredith Teams With Nielsen To Guarantee Sales To Magazine Advertisers
Banana Republic, Gilt Groupe Offer "Mad Men" Line
Apple Source: May Bid For Hulu
Honorary Reporter's Notebook: Comic-Con In The Tablet Age
Reporter's Notebook: Comic-Con, Behind-The-Scenes, And On The Street
Dish To Keep 1,500 Blockbuster Stores Open
NNN Unveils Hispanic Newspaper Network, Targets Local Spanish TV Ad Budgets
Down Under: Havas Buys Controlling Interest In Host
O&M Adds Video Practice For Digital Clients
Verizon Ups FiOS Rolls, Boasts Of Upscale Customers
Dems' Spots Target Hispanics For 2012 Election
Media Gen Revs Dive Nearly 7%
MediaDailyNews - Friday, July 22, 2011
Nexstar Back On Sales Block
NBCU Launches Private Ad Exchange
Radio Gears Up to Offer What Advertisers Want
Source Action Sports Rebranded As GrindMedia
Badillo To Program Director, Discovery U.S. Hispanic
Comcast Awards Maxus, SMG $1.4B Media Biz
Publicis: Revs Up, Aggressive M&A Continues
WCG Hires 4 Senior Execs
AT&T U Adds To Customer Base, Surpasses Cablevision
NYTCO Revenues Slip, But Paywall Holds Promise
HD Spots Grab 20% Of TV Ad Inventory
Mag Bag: Condé Nast, Adobe Partner for Digital Metrics
MediaDailyNews - Thursday, July 21, 2011
Digital Expansion: Amazon Streams CBS
Mass Medium: TV Is Solo Act, Internet, Print Shared
Carat Reorganizes 'Consumer-Centric' Team
Verizon Brings Pandora to FiOS TV
JWT Acquires Lunchbox, Will Feed Appetite For Shopper Marketing
Cord-Cutting On Rise, 10% Of Homes By 2015
Haggerty To SVP Research At Bravo, Style
Correction: Time Warner Cable and Access
ABC Milks BoxTop Media
WPP Invests In Affectiva, Mining Emotional Metrics
Hearst Auto Titles Rev Up Social Commerce
MediaDailyNews - Wednesday, July 20, 2011
Upfront: Trad TV Dollars Pivot Into Digital Channels
Media Heads Up: Consumer Confidence Bolts
Bravo's Berwick Adds Style Media To Portfolio
MEC Makes AT&T, Canada Appointments
Gannett Revs, Profits Sink, Print Down 5%
Omnicom Delivers Solid Performance, Economic Outlook Cloudier
Clarification: Prospect Capital Buys Alloy's re:fuel
Media Stocks Up, News Corp. Rises After Murdochs Testify
Monthly Blues: Mag Ad Pages Fall in August
Coke CEO: Economy Still Dragging, Middle Class Remains Concerned
Phillips Kicks Off Media, Creative Review
Marriott Puts Global Media Account Into Review
MediaDailyNews - Tuesday, July 19, 2011
Posterscope Deploys 'Near Field' Test, Could Revolutionize Outdoor Media Buys
Publics Shops Renew Arbitron
Alloy Spins Off Media-Buying Unit, Renamed 're:fuel'
Tribune Restructures Publishing, Hunter New CEO
Group M Realigns Top Investment Execs
NBCU Puts Archives Content Online
OTT Video Causes Bandwidth Challenge For IPTV
Rayner To EVP, Starcom
Big 'Bites': Sundance, Subaru Drive Partnership
Dyle Up Mobile Content
Core Strength: Aegis Acquires TigerSpike Stake
MediaDailyNews - Monday, July 18, 2011
Media Buyers To Wall St.: We're More Cautious, Focused On ROI
Publicis Acquires Majority Of Big Fuel
Obit: Former Scarborough Chief Cohen, Dead At 58
More News Corp Fallout: Dow Jones Chairman Resigns
Oprah: Guiding Her Brand Forward
Internet Video Ads Skyrocket, Hulu Runs 1 Billion
Hirsch To EVP/CMO Time Warner Cable
Sorkin To Co-Anchor 'Squawk Box'
IBM Improves Analytics For Digital Marketers
GAO: Kids' TV Needs More Content, Ad Oversight
Burger King Clashes With Mindshare, Starcom Wins $300M Media Account,
Comedy Central Promotes 'South Park' With Fan Campaign
'Siempre Mujer,' CNN Target Hispanic Women
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