MediaDailyNews Editions for September 2020
MediaDailyNews - Wednesday, Sept. 16, 2020
Magna Reduces 2020 U.S. Ad Outlook Another Three-Tenths Of A Point: Now -4.6%
Omnicom Installs New CEOs At PHD, Hearts & Science
AT&T Mulls Ad-Supported Phone Plans, With HBO Max As 'Foundational' Element: Report
Get Juiced To It, Dentsu Aegis Network Now 100% 'Renewable'
Ad Inflation Continues, Despite Recession, Though It Has Moderated Significantly
Ad Council Campaign Takes Aim At 'Family Fire'
In Season Of Silliness, TV Sends In The Clowns
DirecTV Joins Adcuratio's Addressable, Versioned TV Ad Solution
Digital Platforms Might Ease Upfront Pain
Mazda Hires Agency Veteran As New CMO
Details Of Oracle, TikTok Deal Starting To Emerge, Possibly Putting Walmart Back In Play
MediaDailyNews - Tuesday, Sept. 15, 2020
Analysis Shows Broadcast Campaigns Performing As Well, If Not Better, During COVID-19 Pandemic
Publicis Groupe's Steve King On Media Recovery, Virtual Pitches, Commerce And Jet Lag
Verizon Media Launches Header Bidding-Like OTT Solution
In Its First Year, Disney+ Penetrates A Third Of OTT: On Track To Overtake Hulu
Drew Barrymore Makes High-Energy Daytime Debut
Oracle Confirms Deal With TikTok -- How Will It Benefit Advertisers?
ESPN Cuts Sports Betting Deals With DraftKings And Caesars Entertainment
IBM Shows Through Nielsen How It Targets Ads Without Third-Party Cookies Or Identifiers
Red Ventures To Acquire CNET Media Group For $500 Million
MediaDailyNews - Monday, Sept. 14, 2020
Global, U.S. Ad Cost Inflation Moderates To 3.3%, 2.7%, Respectively
GroupM: Global Ad Demand Improving, Turning 'Positive' In Some Markets
Why Oracle's TikTok Deal May Be Vague And Unclear, Even After It Is Formally Announced
White House To Review Oracle, ByteDance TikTok Proposal: Mnuchin
Geopath Unveils 50% Surge In Place-Based Media Measurement, Plans To Fill Nielsen Void
Hyundai Offers Branded Channel For Smart TVs
Average Prime-Time Scatter Prices Remain Stable During Pandemic, Thanks To NBC
ViacomCBS Poised To Sell CNET To Red Ventures: Report
Jude Law Is Stranded On An Island Of Lost Souls On HBO
A Man With A Van
Ad Industry Seeks Meeting With Apple Over Privacy
On Addressability Releases Industry 'Playbook'
Harley-Davidson Relaunches 'The Enthusiast,' 'Windy City Times' Goes Digital-Only
MediaDailyNews - Friday, Sept. 11, 2020
Home Depot Puts $445 Million Media Assignment Into Review
Nielsen Shutters Place-Based Audience Measurement Service
All The President's Men, Yet Again
Now It's NFL's Turn To Come Back Amid COVID-19 Pandemic
NFL Kickoff Game Reaps 'Double Digit' Ad Gain
'Brand Building,' 'Customer Communications' Ascend, So Does 'Spam'
Twitter Update May Curtail Mail-In Ballot Attacks, Premature Results Claims
David&Goliath Adds Director Of Empathy, Appoints Persons
Local TV Stations Forecast To Enjoy Higher Political Ad Buys
Consumer Confidence Reaches Low In The 8th And Final Wave Of Kantar's COVID-19 Barometer
MediaDailyNews - Thursday, Sept. 10, 2020
ViacomCBS Chief: Upfront Ad Market 'Very Far Along'
How Ted Cruz's Dad Ended A Presidency (No, Not That One)
Queen For A Day: Why Burger King Proudly Planted One On Ronald McDonald
IPG Mediabrands Names Global Chief Culture Officer: New Position Overseeing Diversity
TAG Rolls Out Global Brand-Safety Seal
Outbrain, Taboola Call Off Merger, Citing Business Differences
Trump's Potential Supreme Court Picks Include Big Tech Critics
Edelman Finds Americans Trust Employers, Not Government, To Fight Racism
Trump Campaign Isn't Ramping Up Political Ads, May Be Cash-Strapped
'Streaming' Is Just A Better Way Of Saying 'Watching TV'
How To Make The Emmys Better
In Post-Pandemic Marketing World Agencies Will Consolidate, Talent Will Disperse
Taboola's Nixed Merger With Outbrain Highlights Pandemic Disruptions
Why The American Dream May Be Another Casualty Of The Coronavirus Pandemic
Portal A Documents Trump's Inept, Bumbling And Dishonest Response To The COVID-19 Crisis
MediaDailyNews - Wednesday, Sept. 9, 2020
Cohen Succeeds Rothenberg As IAB Chief
Triggered By 'Moscow Mitch' Meme, Trump Floats Full-Out Repeal Of Platforms' Legal Protections
'Stars And Stripes' Military Newspaper Safe, For Now
Most Movie Theaters Open Labor Day, Box Office Plummets 76%
Pick-up Of Spectrum Cop Show Is Not Network TV's Finest Hour
VideoAmp Hires Omnicom's Steuer To Lead TV Strategy, Currency
What CTV Offers Political Advertisers In The 2020 Election
Everything You Wanted To Know About Esports: Q&A With Zach Oscar
Facebook Urges Judge To Dismiss Maffick Lawsuit Over 'State-Controlled Media' Label
Equity & Inclusion Congress Set For The Fall
Malvertising Scam Driven By Personalization Hits U.S. During Labor Day Weekend
MediaDailyNews - Tuesday, Sept. 8, 2020
USIM Lands Opry Entertainment Group's Iconic Country Western Brands
Americans Believe Brands, Not Government, Should Take The Lead Against Racism
Former OMD WW CEO de Nardis Joins Voxnest Board
Hulu's 'Woke' Offers Fresh Take On Issue Of Race
Ad Revenue Declines In Q2 Exceed Initial Estimates For U.S., U.K., Canada, Australia, New Zealand
Summer TV Promos Grow, Uncertainty Around New Fall TV Shows Remains
Professional Ballerina Turned Harte Hanks Chief Strategist Delves Into Human Behavior
TV, Video Devices Grow To 1.1 Billion, Samsung Has Top 14% Share
122 Years After Founding, Cramer-Krasselt Looks To The Past To Guide Its Future
MediaDailyNews - Friday, Sept. 4, 2020
DoJ Antitrust Suit Against Google Is Imminent: Report
USIM Lands Super Account: Organic Acai Marketer Sambazon
WPP CEO Apologizes For Ageist Faux Pas
Trump-Biden Debates Will Be Four Weeks Of Uncivil War
Liberal Watchdog: Facebook Pre-Election Ad Ban Is Counterproductive 'Stunt'
Nielsen Finds Most-Watched SVOD Show Is Netflix's 'The Umbrella Academy'
JPMorgan Chase Reimagines U.S. Open Sponsorship
'Magic Quadrant,' 'Video Wall,' 'Customer Behavior' Rising Among Marketers
PwC Study: Global Media, Entertainment Revenues To Sink 5.6% in 2020
Report: In-House Creative Shops Growing Rapidly, Focusing On Digital Content
MediaDailyNews - Thursday, Sept. 3, 2020
Facebook Outlines Steps To Combat Turmoil Pre/Post-Election, Will Accept No Political Ads Week Prior
Analysis Shows News Media Gave 20% More Coverage To Republican Vs. Democratic Convention
Silicon Valley Fights Trump's 'Misguided' Attempt To Clamp Down On Social Media
Watchdogs Urge Potential Tik-Tok Buyers To Revamp Children's Privacy Practices
'Buy-Side' Survey Projects U.S. Ad Spending Will Decline 8% This Year, Rise 5.3% Next Year
Profitero Unveils 'Open Ecosystem' Aimed At Optimizing Ecommerce Buys
What If Americans Are Just Sick-And-Tired Of You-Know-Who?
Analyst: Netflix Could Reach 500 Million Subscribers By 2030
The Death of Lunch
Dish Media To Automate Addressable Access Through Verizon Media's DSP
Old Navy, OKCupid, Reddit Are Activating Young Voters
Facts Versus Fiction: Debunking The Myths Around DRTV And Performance Marketing
Standard Media Index Appoints Jason Keown As Vice President, Marketing
Twitch Users Surge Amid Shelter-At-Home
MediaDailyNews - Wednesday, Sept. 2, 2020
IAB Report Projects Digital Will Rise 6% Amid 8% Decline In U.S. Ad Spending This Year
Dietz & Watson Selects Mediahub As Its New Media Agency
GOP Wins The Convention Sentiment War: Ivanka Beats Melania, Too
TikTok Core Algorithm Reportedly Stalling Sale Of U.S. Operations
The Politicization Of TikTok
Why Apple And Google Are Turning Your Phone Into A Randomly Generated Sequence Of Numbers
How Data Helps People And Movements In Times Of Crisis
Report: AT&T's Xandr On The Block?
Trump's Social Media Order Aims To Weaponize FCC, Watchdog Says
Cable TV News Networks Grow 31% In Prime-Time Ad Revenue May-July, Fox News Tops
Facts Versus Fiction: Debunking The Myths Around DRTV And Performance Marketing
Automaker TV Spending Almost At Pre-Pandemic Levels
WPP Prevails In Whirlpool Regional Pitch
Growing U.S. Product Placement: How Far Can It Go?
Progressive Returns With NFL-Themed Creative
One Word Sums Up 'Raised By Wolves' On HBO Max: Wow!
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