MediaDailyNews Editions for December 2020
- MediaDailyNews - Wednesday, Dec. 16, 2020
- Even Post-Covid, GroupM Projects Ecommerce Will Still Be Tiny Share Of Retail
- Amazon Fire TV Monthly Active Users Hit 50M, Surpassing Roku
- IAB Finds Most 2021 Ad Budgets Either 'Ballpark' Or Flexible
- IAB Tech Lab Seeks Comment On CTV/OTT Anti-Fraud Standard
- Conde Nast Shakes Up Leadership, Names Wintour Chief Content Officer
- Nevertheless, He Persisted
- Omnicom Names Graham Chief Equity and Impact Officer
- Looking At The World Through Zuckerberg-Colored Glasses
- 10 More Hidden Gems To Stream
- GroupM: Global Retail Ecommerce To Reach $10 Trillion By 2027
- Inside LinkedIn's Big Strategy -- Bigger Than Product Pages
- MediaDailyNews - Tuesday, Dec. 15, 2020
- m/Six Names Belinda Smith CEO NA/Americas
- Twitter Unveils Brand Safety Steps, Commits To MRC Accreditation
- FTC Launches Broad Online Privacy Investigation
- Samsung Ads Launches Measurement Pilot: GM, Dentsu Sign On
- 'The Office' To Return To NBCU On Peacock -- Free, Ad-Supported, Ad-Free Options
- 1 In 3 Say Advertisers Shouldn't Appear Near News About COVID-19 Deaths, Study Finds
- Viewers Ignored NBC's 'Grinch,' Soaked Up ABC's 'Light' Show
- Second Judge Refuses To Block Trump's Social Media Order
- A Video Just For You -- And Your Customers
- Agency Holiday Initiatives Address The Pandemic
- An Open Letter To Jack Dorsey
- MediaDailyNews - Monday, Dec. 14, 2020
- ANA Pivots On Marketing 'Word of the Year'
- What The Marketing Word of the Year Should Be, For Those Who Care
- California Proposes Standards For Opt-Out Button
- Newsmax TV Sees Growth, But Metrics Well Behind Big Cable News Networks
- Digital To Account For 70% Of All Ad Spending By 2025
- Reaction To Massive Google Outage Demonstrates World Dependence On Gmail, YouTube, Search
- Brands Focusing On 'Social Activation,' Agencies On 'Brand Ambassadors'
- Can LinkedIn Stories Attract B2B Advertisers?
- Is Nielsen's Audience Measurement Makeover What Marketers Need?
- Programmatic Guaranteed Deals Expected To Surge In 2021
- A Facebook Breakup Could Take Three To Five Years
- Senate Rebuffs Trump On Section 230 Repeal
- Trump Administration Fights To Proceed With TikTok Ban
- Without A Script: Discovery+ To Test Uncharted SVOD Waters
- MediaDailyNews - Friday, Dec. 11, 2020
- Nielsen 'One' Service Will Come With Higher Price Tag, Paid Mostly By Existing Clients
- Fox Corp.: Tubi Ad Revenues Poised To Eclipse Broadcast Network's
- Google, YouTube To Let Users Opt Out Of Gambling, Alcohol Ads
- Fox Discloses Record Political Ad $, Skepticism About New Rivals
- Profiteer Of The Year: Fox News Channel
- Thanks To Georgia, TV's Political Advertising Season Continues
- There Is Nothing Political About Your Mask
- Removing Bad Reviews Might Deceive Consumers, FTC Suggests
- AMC Networks Bows Two Ad-Supported Streaming Channels On Samsung Plus
- Greatness Of America On Display In HGTV's 'Home Town'
- Crispin Porter Bogusky Relocating To Denver, Adds New CCO
- Montgomery, Millard Join LoopMe Data Advisory Board
- MediaDailyNews - Thursday, Dec. 10, 2020
- GroupM Names Gerhart Mindshare Global CEO, Succeeds Emery, Who Was Ousted In October
- Coca-Cola Co. Launches Massive $4.2 Billion Global Agency Review
- Google Lifts Political Ad Blackout; YouTube Finally Bans Election Fraud Claims
- IAB Aims To Bring Traditional TV Into Expanded 2021 NewFronts
- FTC, States Sue Facebook Over 'Buy-Or-Bury' Monopoly Scheme
- Why 'Why' Became A Top Search Term Of 2020
- How The MMA Became Known As The 'Marketers' Mobile Association'
- In Era Of Political Correctness, Can TCM Survive?
- Going Local: Q&A With BIA 's Rick Ducey
- When Does Big Media Become Self-Sufficient In Streaming?
- Sonic Drive-In Leans On Text, Email, Apps To Drive Sales
- IAB Tech Lab Expands Open Measurement SDK To Web Video
- The Future of In-Person Events In 2021
- Have A Coke And Some Bile: Advocacy Group Targets Brand's Right-Wing Political Support
- MediaDailyNews - Wednesday, Dec. 9, 2020
- IPG's Roth: When Things Are Crazy, Clients Need Us More Than Ever
- New Management At Kinetic As Kaplan Is Named Global CEO
- Digital OOH Suppliers Standardize Ad Formats, Venues
- Brian Lesser Takes CEO Role At Consumer Identity Startup
- ANA Finds Marketers Unsure Of Influencer ROI
- TV Christmas Light Shows Celebrate Neighbors From Hell
- Some Second Thoughts About 'The Social Dilemma'
- Live From The Email Insider Summit: Metrics With A Big 'M'
- Metaverse, Metaverse, Metaverse - Your Monthly Reminder
- NBCU's Peacock At 8 Months Hits 26 Million Subscribers, Sees Strong Advertising
- Second Judge Blocks TikTok Ban
- Senate Confirms FCC Nominee Who Pushed To Regulate Social Media
- MediaDailyNews - Tuesday, Dec. 8, 2020
- ANA Forms Influencer Board: Seeks To Standardize Measurement, Trust, Transparency
- AT&T Chief Implies Direct-To-Consumer Is The Ultimate Window, But Will Remain Flexible
- Deja Vu All Over Again: Nielsen Unveils Plan For 'Holy Grail'
- Senate Democrats Push Google To Improve Ad Policies
- Madison Avenue's Big 3 Publish Much Improved Year-End Forecasts
- Just In Time To Battle COVID, CBS Sets 'Equalizer' Debut Date
- Even A Broken Doomsday Clock Is Right Twice An Existential Threat
- Live From The Email Insider Summit: How PCH Plays The Game
- Dentsu International To Shed 6,000 Jobs
- MullenLowe U.S. Adds Innovation Lead
- The Focus Of Google's Core Algorithm Update
- 'Hartford Courant' Closes Office As Pandemic Forces Rethink Of Real-Estate Needs
- MediaDailyNews - Monday, Dec. 7, 2020
- Year-End Global/U.S. Ad Forecasts Improve Markedly
- With A Spending Rebound Expected Next Year, 2020 Is A Year Most Want To Forget
- Sadoun, Levy Announce Upcoming Corporate Event In Greetings Video
- Facebook Sued For 'Weaponizing' Consumer Data To Squelch Competition
- Entertainer-in-Chief Sees Brand Equity Slide In Most Categories, Except One
- Why CTV Should Be Contextual, Not Connected, TV
- The Rightsizing Of The Fox News Base
- The Death Of TV Ads
- How U.S. Will Get A Federal Privacy Law Affecting Online Advertising
- 'Nurses' From Pre-COVID Canada Lands At NBC
- Amazon Tells Advertisers To Use Behavioral Signals In OTT Ad Campaigns
- WarnerMedia's HBO Max Film Release Move Puts Pressure On Roku
- ANA Criticism Of Apple Is Occasion To Tout Publisher Strengths
- Kepler Group Acquires Infectious Media
- Centro Becomes First DSP To Integrate With OpenWeb, Keeps 'Conversations Civil'
- I'm Opening A Liberty Store!
- MediaDailyNews - Friday, Dec. 4, 2020
- Visa Appoints W+K, Publicis Groupe For Global Advertising Duties
- Local Ad Spending Begins Recovering, BIA Forecasts 2.5% Growth Next Year
- Automotive TV Spending Continues To Rise
- ANA Blasts Apple's Newest Move Against Tracking Cookies
- SMI Data Shows 2020 U.S. Ad Market Ending On An Up Note
- If You Can't Beat Them: Surrender?
- Cute Colony Of Cheeky Chimps Swings In To Save 2020
- When Retailers Become Media Sellers
- Premium Cable TV Content Gets An Ad-Supported Option
- Comscore, MediaMath Partner On Programmatic Contextual Targeting For CTV, Livestreaming Video
- WarnerMedia Theatrical Movies To Release Same Day In Theaters, HBO Max For 2021
- Newspaper Group Supports Privacy Regulations Aimed At 'Most Harmful' Companies
- 'The Atlantic' Taps 'Wired' EIC Nicholas Thompson As CEO
- MediaDailyNews - Thursday, Dec. 3, 2020
- LinkedIn Sued Over Incorrect Ad Metrics
- The Ad Industry's 'K-Shaped' Recovery
- Ad Fraud Security Firm CHEQ Gets Double Check Marks From The MRC
- You've Seen The Lumascapes, Now Download The Podscape
- Gap And Kornacki Expand Khaki-Election Fame
- Discovery+ Offering 'Ad Lite' And Ad-Free Versions
- CuriosityStream Throws Shade On Discovery+ Model
- At 896 Square Feet, Toronto's New Digital Superboard Is Superbad
- GroupM: Print Media Capped At $10 Billion In Ad Revenue, Even With Digital
- Post-Election Signals: 'DoubleClick Search,' 'Yammer,' 'Telephone Consumer Protection Act'
- Mediaocean Launches Cross-Media Reach & Frequency Tool, De-Dupes Audiences
- Senate Committee Approves FCC Nominee Who Wants To Regulate Social Media
- Comcast FreeWheel To Automate Schedule For NBCU Linear TV Advertising
- Reality TV Is The One Thing America Can Agree On
- Hello Santa, Here's All My Data In A Text -- Can You Predict Next Year's Trends?
- The Terrible, Horrible, No Good, Very Bad Year Is Almost Over
