MediaDailyNews Editions for February 2021
MediaDailyNews - Friday, Feb. 26, 2021
Five Steps Forward, One Step Back: U.S. Ad Economy Recedes 4.6% In January
2020 TV Ad Spending Falls 9%, Local Rises
Japan Reports Worst Ad Year Since Great Recession, 2020 Surpassed Declines Of Earthquake
Holding Companies Put Some Numbers To 2020 Staff Reductions
Brand-Related Topics Continue To Dominate Marketers' Attention
Gaming Is Emerging As Next Dominant Tech Platform
Nielsen Reports $35M Q4 Profit, Narrows Full-Year Loss
Don't Stress Me Out With Your 'Stress'
TV Gets Plus-Sized As Paramount+ Launches Next Week
Google Sued In Washington State Over Political Ads -- Again
Apple Privacy Settings Unlawful, Critic Tells Congress
Pluto TV Launching MLB Channel
AT&T Spins Off Video Business, Starts Separate Company Named DirecTV
MediaDailyNews - Thursday, Feb. 25, 2021
VaynerMedia Wins American Eagle Media Business
COVID-19 Ads Peaked At Nearly A Fifth Of All TV Commercials In Q2 2020
COVID-19 Changed The Advertising Playbook -- Now What?
Ad Council Unites 300+ Participants For Largest PSA Campaign In U.S. History
NBCU Expands Its Addressable Ad TV Universe With Charter Deal
Mediabrands Adds Chief Growth Officer Role
Peer Group: TV Countess Oprah Snares A Duke And Duchess
Most Marketers Say Virtual Events Are Here To Stay, Budgeting More For Them This Year
FTC To Tackle 'Dark Patterns'
Google To Remove Showcase Shopping Ads
Nielsen: Podcast Listeners Are Extremely Diverse, Highly Inclined To Act On Ads
Antitrust Exemption Would Help Publishers More Than Australian Plan
Adweek's Doug Zanger Jumps To The Martin Agency
The&Partnership, m/Six Open Joint Los Angeles Office
MediaDailyNews - Wednesday, Feb. 24, 2021
IPG Mediabrands Rejoins Standard Media Index, Brings Pool To 100% Holding Co. Coverage
The 'Real Story' Behind Facebook's Australian News Blackout, According To Facebook
Mediabrands' Rapport Debuts Eco-Friendly OOH Signage
Question For The Golden Globes: Why Bother?
Firefox Unveils New Tool To Prevent Cookie-Based Tracking
Which Came First, The Media Buy Or The Media Plan? Depends On Who You Ask
Centro Acquires Paid-Search Ad Platform To Build Into Basis
The Crazy World Of Our Media Obsessions
NFL Wants Crazy-Big Increases In Sports Fees
'Baltimore Sun' Moves To Nonprofit Status, Magnifies Broader Trend
2020 Gaming Benchmark Report Shows How COVID-19 Pandemic Changed Behaviors
VidMob Raises $50 Million From Adobe, Shutterstock, Others
MediaDailyNews - Tuesday, Feb. 23, 2021
Facebook Drops Australian News Ban, Negotiates Payments, After Law Amendments
Microsoft Emerges As Unlikely Ally To Publishers In Sharing Ad Revenue
Microsoft Joins Coalition Of European Publishers To Mandate News Payments
Google Ends Political Ads Pause
Nielsen Unveils 'Holistic,' New Sports Sponsorship ROI Metric
YouTube Releases List Of 2020 U.S. Bumper Ads Leaderboard -- Top 6-Second Ads
Zefr Adds Bed Bath & Beyond's Argyilan To Board
Virginia Passes Privacy Law Backed By Tech Companies
'L.A. Times' Denies Report It Is For Sale
Intersection Catches Boston Bus Stops Contract
MediaDailyNews - Monday, Feb. 22, 2021
NFL Looking For Massive Hikes In TV Rights Fees
MRC Issues OTT, CTV, SSAI Draft: Will Be Considered For Future Accreditation
Trust Surges For Brand Biden
Like A Bully Stealing Lunch Money In A Walled Schoolyard
House Bill Would Help Small Publishers Negotiate With Platforms: Report
Could Facebook Send Big Checks To TV News Networks In The Future?
CW's 'Superman & Lois' Proves Man Of Steel Is Indestructible
'Would MediaPost Give Goebbels An Award?' Great Question!
Finding The Right Context: Is All Content Created Equal?
What If We Turned Back The Clock On Media?
Study Finds 66% Of Marketers Say Audience Beats Context -- But Publishers Disagree
Zefr Adds Bed Bath & Beyond's Argyilan To Board
Is Diversity More Than A Buzzword?
Study Finds Industry Researchers Spend Less Than Half Their Time Researching
Lawmaker Wants Twitter And Facebook To Crack Down On COVID-19 Anti-Vaxxers
Vizio Ads Kicks Off New Frequency Media Tool For Brands
MediaDailyNews - Friday, Feb. 19, 2021
Facebook Emails Reveal Company Knew Of Inflated Metrics, Marketers Argue
Trade Desk Surges 48% In Q4, Cites Walmart, CTV, Unified ID For Future Growth
Can Do: Timely Tim Allen Show Celebrates American Ingenuity
Facebook's Block On News Sharing In Australia Has Familiar Ring
Chevrolet Launches TikTok Channel, Partners With Country-Trap Musician
Brand Safety For CTV Comes First, Performance Is A Close Second
'Saveur' Kills Print Title, 'Delish' Starts Quarterly
The Great Rebundling: Should Shopify Buy FedEx?
The Customer Journey To Too Many Discounts
WarnerMedia Has Slashed Thousands Of Agencies: Report
A&G Seeks Client, Agency Support For 'Protect Our Press' Initiative
Most Top Roku, Amazon Fire Apps Now Use IAB's Mobile Programmatic Fraud-Fighting Spec
Roku Q4 Ad Revenue Soars, But Company Says Buyers' Linear Habit Remains Obstacle
MediaDailyNews - Thursday, Feb. 18, 2021
MDC Creates Holding Co. Media Role, Taps MediaCom's McGlashan To Fill It
Omnicom Eyes Return To Growth By Q2 2021
Facebook Cuts Off Australian News After Media Payments Law Passes House
Is That A Couch In Your Pocket, Or Are You Just Glad To Stream Me?
IAB CEO David Cohen Reveals ALM's Diverse Agenda
Nielsen Launches Identity Sync, New Global Attribution System
Kevin James' 'Crew' Sitcom Seems Out Of Place On Netflix
Obit: 'Big Fat Idiot,' Dead At 70
Ad Price Inflation Resumes, 3% Rise Forecast For 2021
Data Signals Rise Of The Robots, Reddit Too
National CineMedia Strikes New Ad Inventory Management System Deal
ANA Study Finds Only Half Of Ad Execs Plan Biz Travel This Year
Publicis UK Acquires Octopus Group
Voice Of The Customer As Media Strategy
3 Out-of-Home Myths to Overcome for the Rebound
MDC Partners Accelerates Expansion Outside U.S. With New Affiliate Program
MediaDailyNews - Wednesday, Feb. 17, 2021
Ad Prices Forecast To Inflate 3% This Year
News Corp. Strikes Global News Payment Deal With Google, Emphasizes Australia
iHeart Acquires Triton Digital For $230 Million
Univision's Virtual Upfront To Reveal 'Transformation'
IPG Mediabrands Names New Global Communications Head
YouTube Reveals Product Roadmap For 2021, From Commerce To TV
OAAA Announces Diversity Collective
Review: 95 Series Worth Bingeing
It's Always About The Economy: Q&A With SCS' Sean MacPhedran
Dentsu Reports $1.37 Billion Impairment Charge For 2020
Roku To Produce Original Shows, Films
John Sculley's Zeta Global Appoints Chief Data Officer
MediaDailyNews - Tuesday, Feb. 16, 2021
ANA Finds Half Of Ad Execs Have No Plans To Travel/Attend In-Person Events In 2021
Publicis Groupe Elevates Lin To Chief Digital Officer
Nigel Morris, Rob Norman 'In-Play' Again: Join Gaming Ad Startup
Social Platform Parler Returns Online
In New Year, COVID Is Less Prominent In Prime Time
Lincoln Project Pauses Fundraising Amid Harassment Scandal
Arizona, North Dakota Mobile App Laws Could Have Major Implications For Developers, Apple, Google
Huffington Post And Yahoo Defeat Carter Page's Defamation Lawsuit
Auto Event Cancellations, Reschedulings Continue
MediaDailyNews - Monday, Feb. 15, 2021
In Digital World, Nothing Can Be Said To Be Certain Except A Push For Ad Taxes
Maryland Legislature Overrides Veto, Enacts New Digital Advertising Tax
Horizon Next's President On The Future Of Metrics, Measurement
How To Buy An Insurrection
Kenan Wins, But His New Sitcom Is One Big Cliche
Bidstack, Moat Work With Dentsu To Thwart In-Game Ad Fraud
Analyst: Disney+ To Surpass Netflix In Subs By 2026, Driven By Hotstar
vMVPDs' 2020 Trends, In Six Charts
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