MediaDailyNews Editions for October 2024
- MediaDailyNews - Friday, Oct. 11, 2024
- ANA Criticizes FTC's 'Commercial Surveillance' Report
- Are Brand-Safety Concerns Hurting Quality Journalism?
- 'Ad Voice' Data Still Tops For Broadcast, Cable: Comscore
- Advertisers Losing Consumers To Ad Fatigue
- Havas Lynx Launches Healthcare Influencer Offering
- WPP, One Club Expand Black Creatives Program
- Kraft Heinz's Mio Gives Gen Z New Side Hustle: Bottle Boards
- CBS Newsman Does Great Interview, Then Gets In Trouble For It
- Skai Partnership Raises Stakes To Measure Incrementality In Retail Media
- DoubleVerify Brings Pre-Screen Content Controls To Ad Campaigns On Meta
- Netflix's Modest Content Costs: Legacy Media Still A Working 'Frenemy'?
- X Ends Ad-Revenue Share For Creators, Focuses On Premium User Payouts
- Mediahub Names Estebanell U.S. CEO
- Many Consumers Change Spending Because Of Election Anxiety
- Court Sides Against Grande Communications In Battle With Record Companies
- Primis Builds Contextual Video Content With VideoElephant
- Most Sponsorships Are A Huge Waste Of Money
- Social Magnetism: Digital Platforms Are Used Daily By 87% Of Consumers
- MediaDailyNews - Thursday, Oct. 10, 2024
- Informa Completes $1.5 Billion Acquisition Of Ascential
- Google's Market Share Slips, Amazon's Rises
- DirecTV Starts A FAST Platform - MyFree DirecTV
- Apple TV+ To Launch On Prime Video
- Advertisers Saved $10.8B In 2023 Based On Industry-Wide Anti-Fraud Efforts
- Shoutout To Roku, Selling Streaming Via Screaming
- TikTok Unveils Fully Automated Ad Solution Ahead Of Holiday Push
- Meta Petitions Supreme Court To Intervene In Battle Over Inflated Metrics
- Democrats' Spending 58% Higher Vs. GOP On Presidential Election TV Ads
- X To Return Services To Brazil Following Compliance With Court's Demands
- When Amazon AI Shopping Agents Feel Like Humans
- SearchGPT To Integrate Into ChatGPT By End Of Year
- Top-Testing Halloween Ads: Reese's, Instacart, Hershey's
- IAB, Others Urge Court To Reconsider Ruling That Curbed Section 230
- Purple Reign: After Long Absence, Barney Returns In Digital Form
- Ad Frequency Affects TV Viewer Opinions Of Brands
- News/Media Alliance Lauds DOJ Google Antitrust Remedies
- Data Dream Deal: Zeta Global To Buy LiveIntent For $250M
- Nirvana, Wu-Tang: Most Iconic Brands Of The '90s
- Operating In 'Start-Up Mode'
- MediaDailyNews - Wednesday, Oct. 9, 2024
- DOJ Floats Proposal To Break Up Google, Require Sharing Of Search Data
- Instacart, Roku Expand Ad Partnership With Shoppable Ads, Targeting
- Meta Brings New GenAI Tools To Targeted Video Ads
- Former WBD Exec Cukaj Hired By Fox TV To Lead Entertainment Ads
- Croud Appoints Stallings First Chief Data Officer
- Snapchat Debuts Ads In The Chat Tab
- Trump Vs. Harris: SMB Opinions On Who's Best For Ad Industry And Economy
- Inside Home Depot's And Walmart's Retail Media Buying
- Criteo Supports Retail Media Network Launch For Department Store Belk
- Hey, 'Abbott'! Show Starts New Season With A Secret
- Spanish-Language TV Scores Major Brand Engagement Gains
- Should Virtual Pay TV Services Pursue Adding Streamers More Aggressively?
- Political Leaning Won't Trigger Social Media Ban, Sharing Bad Info Will
- TikTok Harms Teens' Mental Health, AGs Claim In New Lawsuits
- Hearst Signs Content Partnership With OpenAI
- Why Brands Need Creators To Stay Relevant
- Wordies: This Is How AI Reimagines 1:1 Messaging
- Band Identities And Identity Bands
- Court Won't Revive 1-800 Contacts' Battle With Warby Parker Over Search Ads
- Avid To Acquire Wolftech Broadcast Solutions
- MediaDailyNews - Tuesday, Oct. 8, 2024
- Mediaplus Wins Multinational Bosch Media Assignment
- Predictive Data Engine Targets Ads Through Contextual, Attention, Creative
- Horizon, Akkio Team To Streamline Media Campaign Process With Cutting-Edge AI
- How Diageo Turns Culture Into Media
- Critic's Notebook: The New TV Season Is Off To An Okay Start
- Elevating the Consumer Experience: How Advertisers Can Thrive by Prioritizing Viewer Satisfaction in OTT's Rapid Expansion
- Fox News Prime-Time Viewers Up 10% In September, MSNBC And CNN Decline
- iHeartMedia Teams Up With The Whalar Group To Help Creators Leverage Audio
- Epic Games CEO Outlines Plans For Metaverse Ecosystem
- Threads Has An 'Engagement-Bait' Problem
- Digital Ad Spend Grew 8.9% In Third Quarter, Piper Sandler Says
- WPP, Roblox Partner To Hone Platform's Brand Ecosystem
- Peacock's 'Teacup' Isn't Just Horseplay
- 'Tailor Or Fail': Using Culturally Relevant TV Placement To Reach Hispanic Customers
- Sailing Across Holiday Shopping Channels
- How PepsiCo Has Tapped Culture To Better Connect With Consumers
- Tombras Acquires Burns Group To Strengthen CPG Roster
- Password Hell: Is Gen Z Our Canary In The Digital Coal Mine?
- MediaDailyNews - Monday, Oct. 7, 2024
- Meta Competes With OpenAI, ByteDance With New AI-Powered Video Generator
- Facts Matter, Context Too: A Conversation With Soledad O'Brien
- Who Won The VP Debate? Prediction: It Won't Really Matter
- The Perception And Reality Of Ideological Brands
- Microsoft Bundles Gaming, CTV Ad Buys
- Poll: Gen Z Romance Often Spoiled By Politics
- Meta's New Facebook Updates Prioritize Young Adults
- No Joke: 'Joker: Folie A Deux' Bombs
- Yahoo Climbs To The Top Of Mount Snowflake
- How To Monetize Dark Traffic
- 3.know: Beam Me Up, Shelly
- Kate McKinnon Goes Electric For Philips Sonicare
- Watchdog Seeks Probe Of CTV Ad Targeting
- Review: The New Fall Broadcast TV Series
- Tech Group Sues Over Tennessee Social Media Restrictions
- WBD's Steinlauf To Exit, Ad Revenue Trends Worsening
- Consumers Seek Empowerment From AI-Powered Experiences
- Major Brands Still Avoiding TV News: Is Brand Safety Still A Thing?
- MediaDailyNews - Friday, Oct. 4, 2024
- Havas Wins NA Media, Creative AOR For Wyndham Hotels & Resorts
- OAAA: Sharp ROAS Gains Seen With Slight Budget Shifts To OOH
- I'm A Cool Rocking Blogger In The U.S.A.
- Coldplay Brings New Record To The Metaverse Via Roblox Takeover
- CIMM Expands, Promotes Kee To Head Of Programming/Ops
- Google Expands AI Ads, Visual, Audio Search
- Amazon Cranking Up More Commercial Time On Prime Video: Good News?
- Heidi Klum Brings 'Modelverse' To Roblox Ahead Of Halloween
- Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline
- An Unexpected Hallmark Summer
- TikTok Must Face Privacy Claims Over In-App Browser
- The Good Thing About Doing The Right Thing Is That It's Right
- Texas Sues TikTok Over Minors' Data
- What We Get Wrong About 'Disagree And Commit'
- MediaDailyNews - Thursday, Oct. 3, 2024
- VP Debate Earns 43M Viewers, 26% Below 2020's
- It's Not Your Father's Media-Buying Marketplace
- TV Debates' QR Codes: Multitasking Media Behavior Misses The Big Picture
- 90 Minutes Into Debate, Walz Lands KO
- Long TV's Most Traditional Network, CBS Now Challenging Broadcast Traditions
- Microsoft Launches Targeted Ads, Metrics, Diagnostics In Copilot AI Platform
- A Microsoft Patent That Could Drive Search And Copilot
- Are You Measuring Attention Properly?
- Amazon Follows Google Into Visual Search To Strengthen Shopping
- TikTok Ad Partnership Shows How Campaigns Drive Real-World Actions
- Amazon Must Face FTC Antitrust Suit
- Meta Can't Shake Securities Fraud Suit Over Statements About Content, Teen Safety
- More Americans Are Using Social Media To Find Their New Car: Report
- Streamers Likely Benefit From Rising Cost Of Sports Attendance
- Omnicom Taps TP&m's Mouratsing To Lead Annalect UK
- Schnebel Heads Planning For Crossmedia
- Vimeo Hires New CMO, Turns To Business Content, AI
- Hart Agency Finds Higher Performance From AI In Bidding Tech
- MediaDailyNews - Wednesday, Oct. 2, 2024
- Billups Unveils New Attention Metrics For Out-Of-Home Media Buys
- Hudson MX Discontinues Operations, Sale Plans Unclear
- Report: CVS Explores Breakup, Lays Off 2,900
- Beyonce for Levi's? Flawless
- Microsoft Launches Targeted Ads, Metrics, Diagnostics In Copilot AI Platform
- DirecTV/Dish: What Can The Company Dish Out Now?
- The DirecTV/Dish Merger Isn't Brain Surgery, But It Does Require Rocket Science
- Ruling That Narrowed Section 230 'Threatens Chaos,' TikTok Argues
- Bad Means Better
- The Future Of Media Is Composable, Err On Replaceability
- Microsoft Releases AI Reasoning, Vision, Voice Models In Beta
- Pinterest Debuts AI, Automation Ad Performance Campaign Features
- Amazon's New 'Buy It Now' Retail Brand Gets Boost From TV Show
- Epic Games Gives Unreal Engine Developers A Bigger Cut Of Game Revenue
- Samsung, Ashley In Smart Home Collaboration
- Streaming's Juggling Act: License Or Co-Partner For TV, Films?
- Paramount Drops Nielsen In Pricing Dispute
- Adobe Expands Stagwell's Remit As Firms Create Content Supply Chain Venture
- NBCU/Charter Carriage Network Deal Includes Streamer Peacock
- Free Speech Watchdogs Blast Musk's Attempt To Sue Researchers
- MediaDailyNews - Tuesday, Oct. 1, 2024
- Unilever Divvies Up Media Assignments
- Horizon Taps Progress Partners' Venuto For New Product/Data Role
- DirecTV To Acquire Dish, Merger Will 'Incentivize' Programmers
- Oy Vey! Stereotypes Clash With Quality In Netflix Rom-Com
- Made-For-Advertising Sites Captured 14% Of Web Ad Spend In Q2
- Google Asks For Experiences To Improve Search
- Colbert Monologue Calls Out 'Powerful' Lincoln Project Ad
- Statara, Comscore Expand Traditional Audience Segments
- Paramount Drops Nielsen In Pricing Dispute
- How Sephora And TikTok Are Preying On 13-Year-Olds
- AT&T's $57 Million Privacy Fine Should Be Upheld, FCC Argues
- Reddit Reduces Moderators' Control Over Subreddits
- Meta Fights Privacy Claims By Streaming Video Viewers
- X Forced To Pay $5M In Fines To Resume Service In Brazil
