MediaPost Agency Daily Editions for November 2015
MediaPost Agency Daily - Friday, Nov. 13, 2015
Pepsi Sees The Light, Trashes Procurement Department, Agencies Rejoice!
MRC Scraps Fully Loaded Requirement For Mobile Ads, Issues Updates On Viewability
This Marketing Guy Wants Brands to Stop Lying About How Awesome They Are
Shari Day Elevated To CEO At Bohan Advertising
Bad Egg: Rokkan, Humane Society Call Out Costco For Animal Cruelty Issues
For JetBlue And Patriots Its 'Bring Your Nephew To Work Day'
We Are Social Tracks 'Heat' For Nat Geo Series
The Last Word In Femvertising: The Pink Incredibilities Of Jane St.
NEW! The Nicebot Aims To Combat Cyberbullying By Sending A Positive Tweet To Every Twitter User
REVOLVING DOOR: Anthony Romano Promoted To SVP, Client Services At R/GA
BIZ DEV: Six Flags Taps Moroch Partners As Media AOR
MediaPost Agency Daily - Thursday, Nov. 12, 2015
Coca-Cola's Wendy Clark Named NA CEO At DDB
Macy's Clouds Holiday Outlook
Dentsu Reports Nearly 14% First-Half Revenue Gain
Fire Within Her: X-Box Promo Blitz For Latest Tomb Raider Game
Y&R, VML And PHA 'Drink Up' New Ashanti Tune
GroupM Buys Majority of Yonder Media
A Call-to-Action
Report: The Best Healthcare Agencies. Are You On The List?
NEW! On World Kindness Day, Spot A Kind Act And Give A KIND Snack
REVOLVING DOOR: Thas Naseemuddeen Joins Omelet As Chief Strategy Officer
BIZ DEV: SweeTARTS Names Swift As Digital AOR
MediaPost Agency Daily - Wednesday, Nov. 11, 2015
The Problem Isn't Redefining the Ad Agency, It's Redefining the Word 'Ad'
OMD Taps Julie Fleischer To Lead Its Retail Operation
Saatchi & Saatchi Takes Home 25 Statues At London International Awards
Cadillac Adopts A 'Disruption' Strategy
WPP-Backed Bruin Sports Capital Buys Engine Shop
Ames Scullin O'Haire, Saatchi, Help Walmart And A Partner Celebrate Veteran's Day
StrawberryFrog Seeks 'Happy' Villagers
The Necessity Of Location Politics
The Man Who Mistook His RV For A Hat
NEW! Johnsonville, Uber And Nonnas Bring Free Sausages To Chicago Residents
REVOLVING DOOR: McCann London Names Alex Lubar As CEO
BIZ DEV: Travelocity Taps Assembly As Media Agency, Sans Review
MediaPost Agency Daily - Tuesday, Nov. 10, 2015
Agency's Spec Work Video Goes Viral, Garners Over One Million Views
McCann Awarded Extension Of Its U.S. Army Contract As Formal Review Is Delayed
Like Lemmings Off A Cliff, Agencies Glom Onto Snapchat
Xaxis Targets Voters With Personalized Ad Product
Razorfish Wins Digital AOR Duties For TE Connectivity
MDC Launches OOH Unit EnPlay-Environment Display
Optimedia Holes Bridgestone Golf
MeringCarson Wins Sacramento Railyards Revitalization Account
Duncan Bruce Elevated To CEO Publicis Canada
Google, Microsoft Bing Far From BFFs, Facebook Says Talk To The Hand
Inspiring Luxury Purchasers: The Agile Advantage
NEW! FirstBank Spoofs Millennials With New Campaign
REVOLVING DOOR: Liz Paradise Promoted To ECD Of McKinney
BIZ DEV: HMSDesign To Develop Brand Identity For HP Hood's MilkWise
MediaPost Agency Daily - Monday, Nov. 9, 2015
What That John St. 'Femvertising' Parody Says About The Plight Of Women
New York Life Taps Three Shops - Anomaly, MediaVest, Weber Shandwick
Gyro Wins Global Creative/Strategy Account For Audio Company Jabra
Deep Focus Creates ' Impact' For Cause-Related Efforts
Athenahealth Wants To 'Let Doctors Be Doctors'
The Ad-vocate
Jack Daniels Wraps Up Sinatra Campaign With Social Push
Nissan Signs Mother Of All College Deals
How To Access Google's Hidden Data
Feds Say Man's False Tweets Manipulated Stock Prices
NEW! 'You'd Make A Way Better Rich Person,' Says New York Lottery
REVOLVING DOOR: Argonaut Hires One, Promotes One In Creative Dept.
BIZ DEV: Droga5 Named First AOR For Under Armour
MediaPost Agency Daily - Friday, Nov. 6, 2015
Agency Mocks Clients Who Ask For Spec Work With Hilarious Video
GroupM Elevates Brian Lesser To NA CEO
SAG Attacks Droga5 on Social Media For Not Using Union Talent
Abbott Puts $120 Million Media Assignment In Play
Mindshare Goes Global With Its Shop+ Division
Cheers: RTO+P Wins William Grant & Sons Liqueur Brand Account
'Social' Opening in Berlin
General Electric's Truth In Advertising: Bravo!!
NEW! Gatorade Celebrates 50 Years With Look To Future Products
REVOLVING DOOR: Benjamin Marchal and Faustin Claverie Join TBWA\Paris As ECDs
BIZ DEV: Brunner Named AOR For Mitsubishi Electric
MediaPost Agency Daily - Thursday, Nov. 5, 2015
Sapient Nitro's 'Returnship' Program to Eradicate Agency of Man-Buns And Lumberjack Beards
BMW Appoints The Community As Its New U.S. Hispanic AOR
LG's Laundry Wars, Brought To You By Hill Holliday
WPP Acquires Control Of Essence Digital
nFusion Gets A Makeover, Lures More Clients
Regime Change At Omnicom's FleishmanHillard
The Massive Disconnect Between CIOs, CMOs
NEW! Domino's Launches Delivery Car With Built-In Oven
REVOLVING DOOR: Adam Kerj Named CCO Of McCann Worldgroup Nordics
BIZ DEV: Commvault Taps McMillan To Handle Company Rebrand
MediaPost Agency Daily - Wednesday, Nov. 4, 2015
Like Every Creative Director Dreams, This CD Is Heading to Hollywood
As Firm's Losses Widen, Nadal Earns $37 Million Windfall From MDC Stock Sale
Saatchi & Saatchi New York Had Pop Star Big Data Trash Its Offices For A Music Video
Initiative Ups Mears To Global, Taps Magel As President
Torch Gets Suggestive In Campaign For Its Parental Internet Filter
WPP's Landor Buys Majority Stake In ManvsMachine
Justin: Nut Butter Maker, Real Guy
WPP In Talks To Acquire Essence Digital
Havas Launches A 'Village' Of Agencies In Manchester
NEW! Uncle Ben's Encourages Parents To Cook With Their Kids In An Unusual Way
REVOLVING DOOR: Will Elliott and Justin Moore Promoted To Associate Partners At Goodby Silverstein & Partners
BIZ DEV: Dawn Food Products Names Faction As Digital AOR
Basic Instincts And Attention Economics
MediaPost Agency Daily - Tuesday, Nov. 3, 2015
This Ad Exec Has The Solution to Your Ad-Blocking Nightmare, And It's Wrong
GroupM NA CEO Kelly Clark Stepping Down
"Four More Years" (Well, One More, Anyway)
MDC's Assembly Awarded Travelocity's $30 Million Media Account
What's German For 'Dastardly?'
Publicis Buys Healthcare Unit Of PDI
Synergy, Engine Group's Sports Marketing Shop, Expands To U.S.
With Digital 'Pawprint' Saatchi LA Helps Rescuer Match Pets And People
Google Dominates In SEMPO Survey, 60% Say Yahoo Not Relevant
NEW! George Clooney Stars In His First U.S. Work For Nespresso
REVOLVING DOOR: Thomas Shim Joins Y&R New York As Creative Director On Dell
BIZ DEV: LANE Adds Three To Client Roster
TAG, AAM Join Forces Against Internet Piracy
Local Ads Expected To Hit $146B In 2016, Digital Is Largest Slice
MediaPost Agency Daily - Monday, Nov. 2, 2015
Nova Scotia Agency Laments 'Scandalous' Loss of Province's Tourism Account to Ontario Agency
J&J Consolidates $2.6 Billion Global Media Assignment With J3
MDC Vets Launch M&A Advisory, Investment Firm
Big Lots, Hoping To Cast Spell On Shoppers, Co-opts Santana Classic
Paid-Search Spending Cools As Advertisers Keep Powder Dry For Holiday Blitz
Laterooms.com Appoints Mother London For TV Campaign
Zip-A-Tone Doo Dah
NEW! Carlsberg Creates Beer'd Beauty Products To Support Movember
REVOLVING DOOR: Arnold Worldwide Adds Four To Creative Department
BIZ DEV: Mistress Wins IMAX
MRC Accredits Moat's Mobile Viewability, Covers Both Web And In-App
Macy's Tries Beacon-Triggered Mobile Game in Stores
TubeMogul Taps Magna's Gordon, Will Lead Programmatic TV Effort
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