by Steve McClellan
Tax prep giant H&R Block has consolidated its media assignment with Publicis Media agencies. The firm, is shifting its estimated $80 million broadcast media … Read the whole story
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by Richard Whitman, Columnist
In the ongoing effort to create names that, well, don't sound like law firms agencies have gone in pretty much every direction, even inventing … Read the whole story
by Larissa Faw
The "For All. For Less" creative celebrates everyone's passion for sports, regardless of their skill set or body type. And according to the agency … Read the whole story
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by Philip Rosenstein
In an effort to curtail the competitive advantage Facebook and Google have in people-based marketing, global ad-tech companies have set up a consortium to … Read the whole story
by Steve McClellan
Among the initiatives is the creation of a list of the '100 People Who Make Advertising Great,' that the agency community will help develop … Read the whole story
by Larissa Faw
This new APAC footprint--starting with offices in Singapore and Sydney--will be led by partner and managing director Chris Kay, who formerly led the MDC … Read the whole story
by Steve McClellan
In a bid to meet aggressive growth goals in the market, Initiative has appointed its first UK CEO-Richard Morris, a 20-year industry veteran. Read the whole story
by Larissa Faw
Holgate replaces Giles Hedger who left for the CEO role at M+C Saatchi London. Read the whole story
COMMENTARY
by Ted McConnell, Featured Contributor
In the past month, I've heard lots of complaining about data. I've been guilty of it myself, and (gulp) will be now. I recently … Read the whole story