MediaPost Agency Daily Editions for May 2024
MediaPost Agency Daily - Tuesday, May 28, 2024
Amplify Launches Co.Labs To Intensify Strategic, Creative Partnerships
Ogilvy NY Selects Phelan As ECD To Oversee Top Clients
Disruptive Tubi Campaign Wins Grand Effie
Gold Peak Tea Debuts 'Real' Summer Campaign
MayoSeitz Media Named Media AOR For ZIPS Cleaners
Revenge, Bloodbaths -- And Warriors In Advertising
Travis Kelce Invites Consumers To Find Their Zen For ZenWtr
Travis And Jason Kelce To Appear At The Cannes Ad Festival
Principal Media Is Growing -- Marketers Need To Take Action
MediaPost Agency Daily - Friday, May 24, 2024
Human Vs. Machine: Why The 'Her' Of 2013 Is So Much Like 2024's
Zaxby's Chicken Chain Taps Dentsu X
Gen Z Creators Shoot 'Real Life' With Polaroid Go
WPP Adds More Gen AI Firepower With Anthropic Partnership
Corporate Reputations Take A Beating This Year
Old Mout Cider Toasts Summer With New Ads
A QA Engineer Is Like Prometheus (And Why That's a Good Thing)
In Latest Olympic Push, Nike Releases First Refugee Athlete Ad
Chen To Head Mother In Shanghai
Consumers To AI Companions: It's Not You, It's Me
Microsoft Unveils The Copilot Of Media Planning
MediaPost Agency Daily - Thursday, May 23, 2024
Wes Anderson, The Master of Montblanc's Meisterstuck
Candy Swim: Airheads Vending Machine Gets Adults Back In The Pool
Reality Stars Send Up Ghosting In Metro Flex Spot
Clone Me: Dentsu Finds Consumers Want AI Help With Managing Their Lives
Boathouse Wins Performance Marketing Remit For America's Test Kitchen
GT's Living Foods Taps Canvas As New Media AOR
Conchita, A Song!
Imagine The Amazon Rainforest As A Vast Desert
Menges Appointed President of Rapp APAC
British JIC Joins The MRC
MoneyGram Selects 4 Agencies For AOR Duties
Chaumet Luxury Brand Runs First 3D CTV Campaign On LG Home Screen
E.L.F. Brings 'Lip Oil Change' To Indy 500
Man-Baring Campaigns Target London
MediaPost Agency Daily - Wednesday, May 22, 2024
Netflix's 'Ashley Madison' Doc Offers How-To For Would-Be Cheaters
Hot 'Love': Mike's Hot Honey Debuts Pairing Campaign
Rust-Oleum Primes Arm Candy As Media AOR
TBAWW Selects Olbrich As Chief Growth Officer, Focuses On Strategy, New Revenue Sources
French Adman Jacques Seguela To Receive Lion Of St. Mark Award At Cannes
Colonial Life: Live The Dream, Sell Insurance
Unlike Pepsi, Liquid Death Says It's Giving Away A Jet For Real
Designers Leave Mark On Champion's No Permission Collection
Google Adds AI Into Measurement: From Search Ads To Bidding And Creative
NBA Team Sponsorships Rise 7% To $1.5B
Can Media Move The Overton Window?
MediaPost Agency Daily - Tuesday, May 21, 2024
Swehl's Controversial Lactation Billboard Returns To Times Square
Publicis Groupe Proposes Andre Kudelski For Lead Director Role
VB+P Ups Hutchins To Managing Director
Obit: Industry Journalist, PR Exec John Wolfe, Dead At 72
Art Of The Possible Wins QuornPro's Social-Creative AOR Assignment
Is Pizza Hut Gearing Up For An Agency Roster Review?
Pizza Hut Taps Thompson, Friebe For Top Marketing Roles
Actor Jeremy Renner Can Run Again -- See His New Brooks Ad
Saylor Bolsters Creative Team, Taps Meehan As CD, Editorial
What Marketers Need To Know About Google's Latest Update
Cool Beans! Something's Brewing With Rudy!
MediaPost Agency Daily - Monday, May 20, 2024
Keeping Up With Kim K, Baller
Stagwell Brings Identity Tools To Its 'Marketing Cloud' Via Nexxen Partnership
Celebrities, Sports Stars 'Call Out' Need For Volunteerism
Havas Expands In Middle East With Liquid Acquisition
Second Annual Heroes Of Media Awards To Be Presented At Cannes
DeSorbo Highlights Malibu's 'Vacation' At Home
DAVID Miami Taps Gianesi As Chief Creative Officer
Retail Media Campaigns Are Effective In Customer Acquisition
Coca-Cola Launches Coca-Cola Lens, Consumer Insights Platform
TDA Boulder Adds Christy Sports To Roster
MediaPost Agency Daily - Friday, May 17, 2024
Dentsu Starts Year With 3.7% Revenue Shortfall
Jordan Joins Croud As First CMO
Forrester Declares Four Companies 'Leaders' In Commerce
The New Flywheel In Omnicom's Ointment
VSPT Launches Tattoo-Inspired Wine, Wants U.S. To 'Get InkSpired'
Stagwell's Sport Beach Will Have Some Competition At Cannes
American Family Extends 'Life's Better' Campaign With 3 New Spots
Dentsu Rebrands For Future, Touts 'Innovating To Impact' Tagline
Yard NYC, The Mayor Named Creative AOR For Caleres
Microsoft Urges Employees To Transfer Outside China, Will Impact Ad Industry
A Visual Attention Study That Went Terribly Right
It's Not Your Father's Upfront
MediaPost Agency Daily - Thursday, May 16, 2024
Now Bumble Stumbles, Pulls Ads, Apologizes
Stagwell Study Finds Current Brand Safety Standards Are Unnecessarily Broad
New 'Simpsons' Packaging Celebrates Butterfinger's Centenary
Wavemaker CEO Jenner Adds GroupM Clients Role To His Remit
WFA Unveils 'Framework For Positive Marketing Behaviors'
McCann Worldwide Taps Koehler As Global President, Craft
Alma Launches Initiative To Service Local Miami Businesses
Barbarian Promotes Hayes To Executive Director Strategy
Agency PPK Creates Children's Book To Fight Kids' Cancer
Short-Form Ads - On Any Platform - Continue To Pair Well With TV Ads
MediaPost Agency Daily - Wednesday, May 15, 2024
Gap Inc. Consolidates $190 Million Media Account With Omnicom Media Group
Special London Adds To Strategic, Creative Teams To Handle New Wins
Soccer Star Haaland Kicks Off 'Clash of Clans' Campaign
Publicis Groupe Taps McCann's LaFond-Dufour For New C-Suite 'Impact' Role
Junior Achievement of SoCal Focuses On Financial Literacy
IPG Health Unveils Restructuring
Buntin Expands Trex Relationship, Adds Media AOR
The New Man -- And The Speedo
MediaPost Agency Daily - Tuesday, May 14, 2024
Feeding Your Lawn -- And Other Curious Actions From The Very Manly Scotsman
WPP's Read Subject Of Deepfake Scam Using Gen AI
Havas Media Net Slips Into Famous Footwear
Cannes Lions Names Unilever Creative Marketer Of The Year
Skrewball Whiskey Wants Drinkers To 'Skrew The Usual'
Robertson Named Chief Strategy Officer, David&Goliath
Omnicom Doubles Down On India Investments
OpenAI GPT-4o Gets Real-Time Conversational: Sees, Hears, Analyzes
Vermont Passes Privacy Law That Would Allow Suits By Consumers
Agency Fusion: Email Shops Team Up To Offer Services To Enterprise Clients
How To Advertise In An Election Year
With AM By You, Adore Me Lets Customers Use GenAI To Create Designs
« Previous Entries