MAD Agency Daily Editions for November 2022
MAD Agency Daily - Tuesday, Nov. 15, 2022
S4 Capital Achieves 29% Growth In Q3
IPG Taps Smith As Global CEO, Momentum Worldwide
Horizon JVs With Chris Weil, David Levy -- Donnalyn Smith Continues Momentum
FEC Proposes Regulation To Ensure Transparency For Digital Political Ads
Undnyable Assigned First National Campaign For Olympia Provisions
Musk's SpaceX Purchases Twitter Campaign To Promote Starlink Internet Service
U.S.-Based Journey Further CEO Duncan Smith On How To Keep Consumers With The Brand
Ruh-Roh: GroupM Solves Mystery Of Who Killed Television
Dentsu Announces New Unified Management Team
MAD Agency Daily - Monday, Nov. 14, 2022
Dentsu Makes A Case For Planning 'Carbon Budgets'
Wendy's, Dr Pepper Team For 'Home Team' Social Campaign
IGNITE, Le Truc Activate Gen Z's Political Engagement Post-Election
CMOs Say Amount Of Marketing Data Is Overwhelming
WPP Creates New Role To Oversee Its German Business, Taps Schmidt To Fill It
Top Twitter Ad Exec Wheeler: 'I'm Still Here' -- Trust/Safety Director Roth Is Not
Bending The Rules In A New Business Pitch Without Being Disqualified
Marketing In A Recession (If It Is One)
Entrepreneur & Agency Veteran Stedman's Latest Startup: The Imaginarium
MAD Agency Daily - Friday, Nov. 11, 2022
Report Finds Continuing Gender Bias In Marketing, Media About Women's Health
Messi Named Brand Ambassador For World Cup Sponsor Byju's
GroupM Forms Decarbonization Coalition, Invites Other Clients To Join
CMD Spins Off Hijinx As Separate Agency With Distinct Capabilities
Musk To Ad Industry: We Need To Improve The Signal-To-Noise Ratio
IAB Tech Lab Tackles Universal Standards For Streamlining Buys Across TV Environments
WPP Unveils Plans For Its First Campus In Brazil
Amazon Music Teams With W+K For Global Brand Campaign
Emodo To Add Native Video And CTV, Taking Innovation Beyond Walled Gardens
FTC Has 'Deep Concern' About Twitter: 'No CEO Is Above The Law'
MAD Agency Daily - Thursday, Nov. 10, 2022
Leadership Change At Project X Media As Robinson Steps Into CEO Role
Dentsu Identifies 10 Trends Reshaping Media In 2023
Search Ad Spend Contracts Among Big Agencies
Simulmedia, Comscore Strike Deal To Advance Audience Targeting For Entertainment Marketers
Dentsu Merging Two Japan Units To Bolster Its Digital Transformation Service Offering
'Happy Birthday, Twitter' Director Signs With Wild Gift
JetBlue, Fuzzy Make Flying Easy For Pets And Owners
Wunderman Thompson Names 2 Execs To Client Leadership Team
Ogilvy Wins Another Network Of The Year Honors
Ad Council Appoints 18 New Members To Its Board
MAD Agency Daily - Wednesday, Nov. 9, 2022
Publicis Groupe, Carrefour Form Retail Media Alliance
CFO Switch At WPP As Rogers Prepares To Step Down
Fanatic Football Fans Highlight AT&T's 'Never Too Much' Campaign
Grey Beefs Up Creative Team
Pinterest Campaign Shows Boards, Search Help Pinners 'Gift Like You Get Them'
Blue Apron Cuts Marketing Spend As Customers, Orders Decline
'Uncomfortable Truth' Campaign Is Best In Show At This Year's ANA Multicultural Excellence Awards
MAD Agency Daily - Tuesday, Nov. 8, 2022
Native Goes Naughty And Nice In Scented Brand Promotion
Magna/Charter Study Finds Ads Shown Across Different Screens Improve Recall
Moore Selected As Chief Commercial Officer, Haberman
Study: OOH Gaining Share Of Ad Budgets
Ad Group VCCP Adds New York CMO Role, Taps Wills To Fill It
Havas Media Taps Bonuccelli To Lead New Multicultural Practice
Twitter Trying To Hire Back Dozens Of Workers, Bans Unlabeled Parody Accounts
Ad Council Targets Mental Health Crisis In Its Largest Initiative Ever
Mini USA Electric Vehicle Color Influenced By Fans
Amid 'Disproportionately' Negative Ad Sentiment, GroupM Probes Impact Of Streaming
MAD Agency Daily - Monday, Nov. 7, 2022
Omnicom In 'Close Contact With Twitter' Given Client Concerns About Its Ad Platform
Data Reveals Twitter Has Been Shedding Advertisers Since June
Take That Madison Avenue: Twitter Massively Cuts Its Own Ad Buys Too
Clear Channel Outdoor, USO Team To Support Service Members
BBDO San Francisco Names Sarkis Chief Creative Officer
Credit Union Ad Campaign Taps DEI Panel To Insure Authenticity
Musk Blames Advocacy Groups For 'Massive Drop' In Twitter's Ad Revenue
Nike Suspends Relationship With Kyrie Irving After Controversial Social Post
MAD Agency Daily - Friday, Nov. 4, 2022
Stagwell Reports 11.3% Organic Growth For Q3
Dentsu Incorporates Carbon Into Media-Planning Systems
Sam's Club Launches Media Review
Marines Target Politically Active Gen Zs With 'Shifting Threats'
Dawn Adds India's Zoo Media To Its Global Collective
VMLY&R Taps Baehr As Chief Strategy Officer, New York
Taylor Swift Multiplies In Capital One Spot
Roku Posts Sharp Q3 Net Loss With Weak Ad Projections, Stock Crushed 18%
Trustworthy Accountability Group Rolls Out 'Transparency' Certification
Are Virtual Goods The Future Of Brand Marketing? They Are Viewed As Luxury Items, Study Finds
5 Keys To Surviving Those Looming Economic Headwinds
Dan Wieden Helped Create Titanium Lions -- Now The Award Is Named After Him
MAD Agency Daily - Thursday, Nov. 3, 2022
Adobe Launches Media Consolidation Review
Paramount Advertising Restructures Under Media Agency Holding Company Focus
AliExpress Wants U.S. Shoppers To Step Aboard For Its 'Singles Day' Event
Twitter: IPG, Havas Advise Clients To Pause Ads, Groups Urge Advertisers To Demand Content Moderation
Michigan Economic Development Corp. Plans $10M Marketing Campaign
Rosser Upped To CEO, VSA Partners
R/GA Teams With UConn, Connecticut Incubator To Back 'Future Climate' Ventures
When Madison Avenue Freezes Over
'Pittsburgh Post-Gazette' On Strike, CWA Debuts Ads In Support
7 Things I Learned From A 6-Month Networking Blitz
Click Media Expands To the U.S., Taps Dentsu Alum Walsh To Help Drive Growth
MAD Agency Daily - Wednesday, Nov. 2, 2022
Stagwell's Gale Wins Dropbox Global Media
Trade Desk, Narrative Team To Make Data More Efficient, Secure
Sarah Personette Resigns As Twitter's Top Ad Exec
Scholarships Aren't Just For The Brainy And Athletic: How's Your Duck Call?
Royal Navy, Air Force Re-Ups With House 337
Zoom Strengthens Rebrand Message With Ad Series
Why Today's Brands Can No Longer Ignore Issue-Based Advocacy
Madison & Vine: Does The Ad Industry Really Want Short-Form Twitter Video Ads?
No Joke, Says Comedian Leslie Jones: Get Out And Vote
Omnicom's TA Digital Ups Alkhafaji To President
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