MoBlog
We knew they were paid to appear humorless, but apparently the Secret Service really does need help detecting sarcasm. An RFP is calling for software that will help them filter … Read the whole story
Marketers may be spending more on mobile paid-search campaigns, but the ad market will continue to fragment as the money moves. This year brands … Read the whole story
- COMMENTARY
To move customers along the decision-making process, advertisers have to have all screens covered. Which is why it's so important that mobile and other … Read the whole story
The shift to mobile -- and a marketer's willingness to spend on the small screen -- has not been undersold. AppNexus on Thursday morning … Read the whole story
The 2014 World Cup is poised to set a new watermark in global mobile media engagement. A survey of fans worldwide shows that almost … Read the whole story
- COMMENTARY
This Saturday, California Chrome will become the 34th horse in history to race for the elusive Triple Crown, one of the most renowned feats … Read the whole story
Microsoft will change how Bing Ads groups tablet device targeting to make it easier to manage campaigns. The platform in September will combine tablet … Read the whole story
Any number of factors may disconnect their ongoing conversation but for now it appears that that Sprint will be acquiring T-Mobile this summer in … Read the whole story
More consumers search and consume TV content on devices running Apple's operating system. iOS apps now surpass browsers for the first time as the … Read the whole story
Remember TimesSelect, The New York Times' short-lived digital subscription offering for people who only wanted access to the newspaper's op-ed content, launched in 2005 … Read the whole story
Run, a mobile demand-side platform (DSP), this week announced it has launched a "deterministic mobile attribution solution." Run will use data from Verizon's Precision … Read the whole story
