The next time you message a contact on LinkedIn, do you think they'll prefer a smiling pile of poop or the classic yellow smiley face? Both ill-advised options will soon … Read the whole story
Mobile will account for 52.4% of total digital spending, an increase of 59%, surpassing desktop and print marketing for the first time. eMarketer estimates … Read the whole story
According to the 2nd annual report on Consumer Mobility from the Bank of America and Flurry Analytics, the US population is perpetually plugged-in, as … Read the whole story
The share of impressions in the Web browser environment is still growing at 46% (in-app impressions were 54%). Interstitials had the highest ad engagement … Read the whole story
As the IAB UK shows that Brits spend just over half of the nearly three hours per day they are online glued to a … Read the whole story
Search is the No. 1 source for home improvement ideas among Southerners, and one of the top three sources overall for home renovators and … Read the whole story
eMarketer on Tuesday released new projections for mobile advertising, noting that mobile will account for 52.4% of all digital spend this year -- a … Read the whole story
Mobile accounts for 50% to 70% of all consumer interactions with brands, with app session launches increasing 51% year-over-year. But the growth in mobile … Read the whole story
Mobile ad tech platform Appcoach announced $10 million in series A funding this week. The China-based company offers display, video and native ads programmatically. … Read the whole story
Bing wants to help sports fans win their fantasy football games this season -- but more importantly, to show marketers and consumers that Microsoft's … Read the whole story