Search & Performance Marketing Daily Editions for March 2015
Search & Performance Marketing Daily - Tuesday, March 17, 2015
How Google's Emphasis On Mobile Will Affect You
Google's Diversity Message Gets Lost In Schmidt's Interruptions
Alibaba to Add Face Recognition
Finding Unusual Search Entry Points Into Advertising Campaigns
Merkle Names Adam Lavelle To Coveted CGO Title
Social Media Drives News Consumption For Millennials
Beacons Moving into Bike Dealerships
NSA Surveillance Spurs Americans To Delete Apps, Curb Email Use
MMA Tells Brands How Much To Invest In Mobile To Gain Better ROI
Dataminr Raises $130M, Expands Verticals
WFA President Wants to Link Disparate Marketing Channels
Obama Administration Asks Supreme Court To Turn Away Spokeo
Sideswipes: Daring Fans To Invest In Close Readings
Crown Media Launches In-House Production Company, New Ad Division Crown Connectivity
Some Consumers Warm to Payments, Says Survey
Mail Surveys Are Good Source Of Essential Research
Post-Purchasing Commerce As a Tap Away at SXSW Panel
Leveraging Facebook (For The Time Being)
Digital Engagement Index
Is It Impossible To Have SXSW In France?
Beautiful Ads Work -- What a Concept!
Search & Performance Marketing Daily - Monday, March 16, 2015
Surfing Big Waves With Steve Case
Cheetah Mobile Acquires MobPartner For $58 Million
Google Chrome Beta Adds Push Notifications
Facebook's Mobile Focus Capitalizing On Acquisition Of Ecommerce Engine TheFind
Harte Hanks Acquires 3Q Digital
Yep, Mobile Ads Suck!: Coke, Kraft, Papa John's Know Why
Bing Tests Favorites Feature
Giga OMG!
Blippar AR Visual Image Search @SXSW Demonstrates Emerging Content Marketing Strategy
Marketers Face Hurdles Despite Email's Importance in Cross Channel
Adidas Uses Technology To Track Products Into Stores, Gain Insight Into Purchase Funnel
Mail Surveys Are Good Source Of Essential Research
Yahoo Reveals New Email Security Code Seeking Comments From Experts
Esurance Wants To Stay Master Of Its Own Data Domain
gTLD Domain Registry Donuts Launching First Advertising Campaign
News America Marketing Launches Programmatic Platform To Reach Offline Shoppers Online
The Messaging vs. the Beacons at SXSW Panel
Dealing With The Dizzying Device Dilemma
WPP Bidding For Shopper Data Giant Dunnhumby
Why I Like Tumblr And Why Marketers Should Care
Political TV Ads Are Squeezing Out Key Categories
Mindshare Taps iProspect For New Data Chief
Facebook Still No. 1 For Teens -- But Is It No. 1 Ad Medium?
Digital Engagement Index
Search & Performance Marketing Daily - Friday, March 13, 2015
Millennials Making A Greater Impact On Purchase Decisions At Work
Google Turns Tables On Mississippi A.G., Demands Info About 'Project Goliath'
Google Error Leaks Personal Owner Info For Several Thousand Sites
Google Shutters Google Code Project
The Real End Goal Of SEO
SXSW: Long Live Music And Content On Mobile, Video
Yahoo, ABC News, Strengthen Alliance
Seeing Red: Ads With Red Backgrounds Drive More Conversions
Microsoft's Cortana Coming To IOS And Android Devices
SXSW: How 7-Eleven, TD Bank, Mazda Utilize Social Media To Redefine Convenience
BBC Launches Multi-Partner 'Make It Digital' Initiative
Intel Uses Supply-Chain Practices To Integrate Beacons In Retail Marketing
Digital Rights Groups Urge Dismissal Of Sex Trafficking Lawsuit Against Backpage
Publicis Buys OMS Specialist Expicient
Conde Nast Sets Digital Record For Sites, Video Channels
Digital Engagement Index
NetBase Raises $24M To Scale Social Listening, Analytics Business
Search & Performance Marketing Daily - Thursday, March 12, 2015
InMobi Disputes Google Rumor, Wants To Remain Independent
Forget Viewability - Nielsen Study Shows What's On Mobile Users' Minds
Brands Lose Up To 60K Visitors Monthly From Search Trademark Use, Bidding
Archetypes In Marketing: What Would Jung Think?
Changing Newsrooms, Shifting Media Priorities Giving Birth To New Media Models
Does Social Media Actually Discourage Sharing?
Demand For Control Of Data Prompts Willingness To Share
Alibaba Reportedly Invests $200 Million In Snapchat
Cross-Platform Measurement And The Golden Spike
The North Face Takes Virtual Reality To SXSW And Stores
Google Tests Google Shops
SXSW Best Fest For Reaching Music And Tech Tastemakers
The Rise And Fall Of Price Comparison Apps - How To Avoid A Similar Fate
Beacon Use Viewed As Digital Concierge
Global Branded Entertainment On Rise, Scores $73B In Revs
Are Fraudsters Shifting To Video?
Twitter Forbids Revenge Porn Postings
Marketers Missing Out On Using Search Data For Retargeting
A Simple Solution To Your Ad-Sales Revenue Emergency
CMOs Sharing News About CMOs Sharing News
CPG Brands Should Start E-Commerce With U.S. Hispanics
Digital Engagement Index
Search & Performance Marketing Daily - Wednesday, March 11, 2015
Search Ads Rise; Amazon, eBay Comparable Sales Growth Slows In February
Google On Verge Of Buying InMobi For $1 Billion
What 'Mobile First' Means For Search Marketers
Demand For Control Of Data Prompts Willingness To Share
China's Qihoo Ad Revenue Rises On Search Advertising, Mobile Services
Kennet Partners, Joe Wang Take Majority Stake In TreeHouse
Bing Partners With NCAA
Google Opens Regent Street Shop Close To Apple Store
Google CFO Patrick Pichette To Retire
Technology Shapes The Future of Retailing
Ted Baker Launches 'Pinch me' Instagram Campaign
The Apple Watch As Stupid Wealth Barometer
Facebook Dominates - But Multi-Networking Becomes The Norm
Omnicom's FleishmanHillard Strikes UGC Deal With News Corp.'s Storyful
Big Data Remains a Challenge For Email Marketers Despite Benefits
Traditional Computers Reign For Online Commerce, But Mobile Growing
Political Parties Not Engaging With Youth, Research Suggests
Digital Engagement Index
Search & Performance Marketing Daily - Tuesday, March 10, 2015
Blippar's $45 Million Bet On An Augmented Reality Search Engine
The Image Of Etsy's IPO
Adobe Builds Partner Chain To Take On Marketing Funnel, Redefines Programmatic
The Rebrand Of A Possible Presidential Candidate
Do $10,000 Apple Watch Wearers Pay Attention To Ads?
SXSW: Heading Into The Bubble
Google Loses eBay Classifieds To adMarketplace On-Site Search Ads
Matter Communications Acquires Search Maven
New Facebook Service Helps Marketers Gauge Brand Appeal
Sideswipes: Sharing Is The New Delete
CBS EcoMedia Unit Uses Advertising To Fuel Charities
Starboard Keeps Pushing Yahoo To Spin Off Japanese Investments
FOMO Drives Teen Spending
Thrillist Launches The CoLab, In-House Ad Agency
Bing Releases Google Chrome Extension
Yes! More Alerts, Updates, and Notifications -- Now On Your Wrist!
Facebook Says Users Consented To Scans Of Private Messages
Political Parties Not Engaging With Youth, Research Suggests
Rosetta Teams With Adobe To Launch Nexus Engine
Google Search Page Defined
Digital Engagement Index
Search & Performance Marketing Daily - Monday, March 9, 2015
Apple Watch, IoT, Mobile Device Optimization Become Reality
Google, Apple War Over Wearables
Google Cloud Outage: Are Companies Relying Too Much On Services?
Targeting Your Wrist? Not So Fast, Apple
Broadcasters Urge Court To Uphold Contempt Finding Against FilmOn
Best Buy To Start Selling Microsoft Band, Per Leaked Docs
Google AdWords Reporting Drops Four Search Funnels
UPDATING: 'HBO Now' The Big Test For Cord-Cutters?
Apple Pay Fraud Hits Bank Credit Cards
Google Search Page Defined
Social Engagement On Twitter Could Drive TV Ad Memorability
Most Stay in Stores 26 Minutes; Not the 5-Minute Shopper
Viewability Getting Major Attention
Hey, Who Moved My Storefront?
What's Up With WhatApp Banning Third-Party Apps?
Learning From MySpace's Mistakes
Real Women, Real Bikinis: Aerie's Selfie Campaign Gives Millennials A Spring Break
Search & Performance Marketing Daily - Friday, March 6, 2015
Phablets Contributing To More Room In The SXSW Travel Bag And Uptick In Mobile
Mobile Takes the Lead at Ticketmaster
AOP Research Backs Premium Native Which Resembles Host Content
Uber Acquires Mapping Startup
Olapic's Predictive Tech Finds Social Media Photos, Videos For Facebook Ads
BuzzFeed Freezes Community Brand Publisher Accounts
Twitter New Partner Audiences Help Brands Expand Reach
Facebook Warns Of Dips In 'Like' Count, Updates Metrics
SapientNitro Develops Young Coders In Detroit
How Data Lords Threaten The Economy
What Deep, Machine Learning Mean For SEO
The Big Bang: TV and Online Data Join To Form New Media World
Viewability And Fraud - Same Thing Surely? Why The Different Approaches?
Microsoft Delivers The Best Android Email Experience To Date
Twitter Taps Acxiom For Audience Targeting
TVPage Beckons Retailers, Brands To Make Their Own YouTube
Search & Performance Marketing Daily - Thursday, March 5, 2015
Apple's iPhone 6 Ad Campaign Gives Billboard, Print Space To Individuals
Google Takes Over Silicon Roundabout
Why Marketers Are Not Ready For The Internet Of Things
Salesforce Reaches For Predictive Decisions In Marketing Cloud
Google Trying To Solve The Quantum Quandry
Google Launches Auto Insurance Comparison-Shopping Engine
Do You Know This Feature In Google AdWords?
Accomplice Secures $5 Million In Series A Funding
Harley-Davidson Rolls Its Own With New Integrated Campaign
Johnnie Walker Unveils Smart Bottle That Sends Marketing Messages
Gmail iPhone App Update Brings Slick New Features
Simulmedia Offers Ad Guarantees To Enhance Media Buys
Google Test Drives New Contacts Feature For Gmail
InMobi, Rubicon Launch Native Ad Server For Direct Sales
Senate Democrats Reintroduce Bill To Curb Data Brokers
Apple TV Could Carry HBO GO
Google to Launch Android Pay, Says Report
That's The Sway It Is: Young Viewers Trust YouTube Stars Most Of All
Organic Reach Still Possible On Facebook
Are You Ready? One Third Of The Population Will Be Hispanic By 2050
Data Will De-Commoditize TV Advertising
Need Stats To Sell Your CMO On Mobile? Here's Five
Search & Performance Marketing Daily - Wednesday, March 4, 2015
RadPad Search App Lets Renters Split, Electronically Pay Rent
Kenshoo, Marin Separately Transform How Brands Use Media, Integrating Mobile App Installs, Placements
Google, Wal-Mart Part Ways Over Shopping Ads
Alibaba Opens First Data Center In U.S.
Empirical Data Proves TV Now As Accountable As Digital, Brands Can Have Their 'Cake, Eat It Too'
Deals Ride Along Mall WiFi for Mobile Shoppers
Research: Consumers Aren't As Busy As They Think
SXSW App to Use Beacons This Year
Beacons And Wearables -- Overhyped, Or Just Waiting For Apple's Next Moves?
Nielsen Acquires DMP eXelate, Enters Programmatic Audience-Buying Marketplace
AOL UK Appoints New MD
Desktop Ain't Dead Yet
Vistar, Instantly Partner For OOH Measurement
Big Advertisers' Pre-Roll Used Before ISIS YouTube Videos
Twitter Adds Security Layers To Digits Service
Alibaba to Fund Mobile Commerce Startups
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