Search & Performance Marketing Daily Editions for July 2021
Search & Performance Marketing Daily - Friday, July 30, 2021
Why Advertising Is Poised To Become Amazon's Main Business
Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM
Simulmedia Uses Video-Game Ad Platform PlayerWON To Reach Demos Leaving TV
DoubleVerify's CTV Revenues Spike 89%, Integrates CTV Tech With Streamers
Accenture Buys Italian Commerce Specialist Openmind
Have More Than An Hour To Spare? Try Reading Some Platform Boilerplate
Stagwell's ForwardPMX Taps Mona To Lead Martech And Data Offering
Search & Performance Marketing Daily - Thursday, July 29, 2021
Merkle's Cookie-Crumble Guide To The Future
YouTube Has $7 Billion In Ad Sales - That's Premium Video
CARU Updates Kids' Ad Guidelines To Address Growth Of Online Platforms, New Immersive Media
NBCU Has An Olympics Makegood Ad Problem: Is Digital/Streaming The Answer?
IAB Tech Lab Launches Open-Source Initiative
How To Drive Meaningful Sales On TikTok
High-Traffic News Sites Have Strong Social Media, Newsletter Outreach
Ad Industry Urges California To Retract 'Global Privacy Control' Mandate
New Bill Would Ban Behavioral Targeting Of Minors
Spotify: Q2 Podcast Ad Revenue Up 627%, Paid Subs Hit 165M
Search & Performance Marketing Daily - Wednesday, July 28, 2021
How LinkedIn Marketing Solutions Biz Exceeded $1 Billion For The Quarter
Alphabet, Microsoft Post Big Q2 Earnings
Google Mandates Employees Get COVID-19 Vaccine, Delays Return To Office
Algolia Valuation Reaches $2.25 Billion With $150M Series D Funding
DoubleVerify Adds Brand-Safety Solution To YouTube, Offers Turnkey Safety-Floor Option
Where Are All The Voice Assistants?
Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources
Madison Avenue Media Vet Kris Magel Joins Samba TV
Marketers, Take Note: Emoji Meanings Are Changing
Search & Performance Marketing Daily - Tuesday, July 27, 2021
Customer Satisfaction Index Sees AOL Stumble, Google And Bing Remain Stable, Others Improve
Pinterest Gives Creators A Way To Generate Revenue From Shoppable Pins
Google Builds Customizable Engine As Retailers Lose $300B Annually To Search Abandonment
TikTok Live Expands With Discovery, 200-Keyword Filter Feature
Nielsen Starts 'Cookieless'-First-Party Data Approach For Audience, Outcome Measurement
Comscore Enables Cookie-Free Audience Targeting Via 1st-Party Data
Consumer News Media/Social Media 'Satisfaction' Via The Web Is Unchanged
As Ad World Goes Cookie-Less, Harmelin Media Embraces Them, Albeit The Edible King
Facebook To Prohibit Companies From Serving Behaviorally Targeted Ads To Minors
MediaPost Names Best In Auto Marketing For 2020
Microsoft Expands Anti-Phishing Protections To Teams
Search & Performance Marketing Daily - Monday, July 26, 2021
Apple, Google, Facebook: Regulation Roller Coaster Could Lead To China-Like Moves In U.S.
Back-To-School Spending Rises, But Looks Different This Fall
B2B Marketers Increasing Use Of Digital -- Approaching $15B By 2023, Says eMarketer
Google Releases Privacy Sandbox Timeline
Ad Fontes TV Reliability, Bias Ratings Launches, Former CBS TV Prez Appointed To Board
Google Rolls Out Spam-Blocking Feature In Google Drive
Zenith: Online Video To Lead 2021 Global Ad-Spend Growth, At +26%; Digital To Take 58% Share Of Total
Zenith: Cinema Advertising Poised For 116% Gain, Fastest-Growing Medium Of 2021
2021 U.S., Worldwide Consensus Jumps On Zenith Ad Revisions
3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
Principles Vs. Principals: How Digital Platforms Have Shifted Liability
Search & Performance Marketing Daily - Friday, July 23, 2021
Search: WHO's Next Step To Rid The Web Of Misinformation
Taboola To Acquire Connexity For $800 Million
DuckDuckGo Launches Email Protection To Block Trackers And Hide Addresses
Facebook Wants To Become A 'Metaverse'
Outbrain Starts Trading On Nasdaq
Google Explains Why It Ranks Search Results A Certain Way
DoubleVerify Gets MRC Accreditation For CTV Measurement Solutions
How To Tell When A New Media Is Worth Exploring
NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
VAB: Viewing Grew For Some In 2020 Despite Nielsen Declines
OOH Agency Talon America Debuts Data Management Platform Ada
Consumer Mindsets Matter: Understanding The Why Behind The Buy
Search & Performance Marketing Daily - Thursday, July 22, 2021
Automotive Goes Through Do-Over
NAI Launches Opt-Out Ad Targeting Based On Hashed Emails, Partners Include Google, Verizon Media
Startup Surge: Yelp Data Shows Massive Amounts Of New Business Openings
IAB Analyzes World's Privacy Legislation, Finds Half Lack 'Affirmative Consent' Mandates
NBCU Names Merkle's John Lee Chief Data Officer
NBCU Incorporates ANA/4A's Ad-ID, Calls It A New Standard
You & Mr. Jones Media Taps Hearts & Science, MightyHive Vets for Senior Roles
Local Media Ad Revenues Forecast To Hit $142B In 2021, But Traditional TV Falters
Why The Next Generation Of Consumer Profiling May Leave You Speechless
Total TV Ad Spend Will Hit $130+B In 2030
OMD Is The Global Billings Leader For No-Growth 2020
Microsoft 365 Security Setting Hacked By Bad Actors
Search & Performance Marketing Daily - Wednesday, July 21, 2021
Google Ads: 3 Strikes And You're Out
Google Deal Finder On Search, YouTube In Time For Back-To-School, Holidays
Google Shows Marketers What Organic Search Traffic Declines Look Like
How Marketers Can Save Millions Of Dollars In CTV: 3 Lessons From Paid Search, Programmatic
Intersection Dissects Place Exchange: Digital OOH Platform Spun Off With New Venture Backing
Twitter Begins 'Brand Safety' With MRC: Audits On Measurement, Viewability, SIVT To Follow
VAB Asks MRC To Pull Nielsen Accreditation
What They Haven't Told You About NFTs
Bybrand Integrates Its Email Signature Service With Google Sheets
Search & Performance Marketing Daily - Tuesday, July 20, 2021
Beauty Brands Losing Organic Search Traffic To Publishers, Informational Websites
Microsoft Teams Ad Airing During Olympics Gives Viewers Virtual 'Ticket To Tokyo'
Sinclair Spins Off Digital Arm, Will Operate As Stand-Alone MarTech Services Company
Online Experience Increasingly Important To Consumers As Trust Erodes, Performics Study Finds
How SEO Will Drive Holiday Marketing Success In 2021
Saying Goodbye To Third-Party Cookies: Lessons From Pharma
Performance Agency Tinuiti Acquires OTT/CTV Buying Firm Bliss Point Media
Have Questions About Blockchain? No Worries, 'Blocky' Has Answers
Newspaper Ad Spending Surges, While Magazines Lag
Google Dashboard Will Now Alert Users About Outages
Secrets SEO Agencies Won't Tell You
EU Court To Rule On Google's $2.8B Antitrust Fine
Search & Performance Marketing Daily - Monday, July 19, 2021
TikTok Taps Vimeo To Go After SMB Market
Zoom To Acquire Five9 In Bid To Surpass Growth Of Google Meet, Microsoft Teams
Google Offers 992 Redesigned Emojis For World Emoji Day
Taboola Powers Personalized News Feeds Now In More Than 80 Countries
Microsoft Exchange Hack Caused By China, Biden Says
Google's New Way To Optimize Videos For Search
Omnichannel Strategies Still Baffle Many Marketers
U.S. Ad Economy Continues Expansion In June, But Begins To Moderate
As Ad Economy Continues Rebound, Fear Of Media Price Inflation Rises With It
Amid Heightened Antitrust Scrutiny, Ad Execs Say Big Media Consolidation Is Good, Not Bad
2022 Political Ad $ To Approach 2020's Record
As Media's Biggest Suppliers Get Bigger, Ad Execs Also See Them Getting Better
The Darwin Media Awards: And The 'Winners' Are....
Effective Ecommerce Requires Thoughtful Investment
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