Search & Performance Marketing Daily Editions for July 2021
Search & Performance Marketing Daily - Monday, July 26, 2021
Apple, Google, Facebook: Regulation Roller Coaster Could Lead To China-Like Moves In U.S.
Back-To-School Spending Rises, But Looks Different This Fall
B2B Marketers Increasing Use Of Digital -- Approaching $15B By 2023, Says eMarketer
Google Releases Privacy Sandbox Timeline
Ad Fontes TV Reliability, Bias Ratings Launches, Former CBS TV Prez Appointed To Board
Google Rolls Out Spam-Blocking Feature In Google Drive
Zenith: Online Video To Lead 2021 Global Ad-Spend Growth, At +26%; Digital To Take 58% Share Of Total
Zenith: Cinema Advertising Poised For 116% Gain, Fastest-Growing Medium Of 2021
2021 U.S., Worldwide Consensus Jumps On Zenith Ad Revisions
3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
Principles Vs. Principals: How Digital Platforms Have Shifted Liability
Search & Performance Marketing Daily - Friday, July 23, 2021
Search: WHO's Next Step To Rid The Web Of Misinformation
Taboola To Acquire Connexity For $800 Million
DuckDuckGo Launches Email Protection To Block Trackers And Hide Addresses
Facebook Wants To Become A 'Metaverse'
Outbrain Starts Trading On Nasdaq
Google Explains Why It Ranks Search Results A Certain Way
DoubleVerify Gets MRC Accreditation For CTV Measurement Solutions
How To Tell When A New Media Is Worth Exploring
NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
VAB: Viewing Grew For Some In 2020 Despite Nielsen Declines
OOH Agency Talon America Debuts Data Management Platform Ada
Consumer Mindsets Matter: Understanding The Why Behind The Buy
Search & Performance Marketing Daily - Thursday, July 22, 2021
Automotive Goes Through Do-Over
NAI Launches Opt-Out Ad Targeting Based On Hashed Emails, Partners Include Google, Verizon Media
Startup Surge: Yelp Data Shows Massive Amounts Of New Business Openings
IAB Analyzes World's Privacy Legislation, Finds Half Lack 'Affirmative Consent' Mandates
NBCU Names Merkle's John Lee Chief Data Officer
NBCU Incorporates ANA/4A's Ad-ID, Calls It A New Standard
You & Mr. Jones Media Taps Hearts & Science, MightyHive Vets for Senior Roles
Local Media Ad Revenues Forecast To Hit $142B In 2021, But Traditional TV Falters
Why The Next Generation Of Consumer Profiling May Leave You Speechless
Total TV Ad Spend Will Hit $130+B In 2030
OMD Is The Global Billings Leader For No-Growth 2020
Microsoft 365 Security Setting Hacked By Bad Actors
Search & Performance Marketing Daily - Wednesday, July 21, 2021
Google Ads: 3 Strikes And You're Out
Google Deal Finder On Search, YouTube In Time For Back-To-School, Holidays
Google Shows Marketers What Organic Search Traffic Declines Look Like
How Marketers Can Save Millions Of Dollars In CTV: 3 Lessons From Paid Search, Programmatic
Intersection Dissects Place Exchange: Digital OOH Platform Spun Off With New Venture Backing
Twitter Begins 'Brand Safety' With MRC: Audits On Measurement, Viewability, SIVT To Follow
VAB Asks MRC To Pull Nielsen Accreditation
What They Haven't Told You About NFTs
Bybrand Integrates Its Email Signature Service With Google Sheets
Search & Performance Marketing Daily - Tuesday, July 20, 2021
Beauty Brands Losing Organic Search Traffic To Publishers, Informational Websites
Microsoft Teams Ad Airing During Olympics Gives Viewers Virtual 'Ticket To Tokyo'
Sinclair Spins Off Digital Arm, Will Operate As Stand-Alone MarTech Services Company
Online Experience Increasingly Important To Consumers As Trust Erodes, Performics Study Finds
How SEO Will Drive Holiday Marketing Success In 2021
Saying Goodbye To Third-Party Cookies: Lessons From Pharma
Performance Agency Tinuiti Acquires OTT/CTV Buying Firm Bliss Point Media
Have Questions About Blockchain? No Worries, 'Blocky' Has Answers
Newspaper Ad Spending Surges, While Magazines Lag
Google Dashboard Will Now Alert Users About Outages
Secrets SEO Agencies Won't Tell You
EU Court To Rule On Google's $2.8B Antitrust Fine
Search & Performance Marketing Daily - Monday, July 19, 2021
TikTok Taps Vimeo To Go After SMB Market
Zoom To Acquire Five9 In Bid To Surpass Growth Of Google Meet, Microsoft Teams
Google Offers 992 Redesigned Emojis For World Emoji Day
Taboola Powers Personalized News Feeds Now In More Than 80 Countries
Microsoft Exchange Hack Caused By China, Biden Says
Google's New Way To Optimize Videos For Search
Omnichannel Strategies Still Baffle Many Marketers
U.S. Ad Economy Continues Expansion In June, But Begins To Moderate
As Ad Economy Continues Rebound, Fear Of Media Price Inflation Rises With It
Amid Heightened Antitrust Scrutiny, Ad Execs Say Big Media Consolidation Is Good, Not Bad
2022 Political Ad $ To Approach 2020's Record
As Media's Biggest Suppliers Get Bigger, Ad Execs Also See Them Getting Better
The Darwin Media Awards: And The 'Winners' Are....
Effective Ecommerce Requires Thoughtful Investment
Search & Performance Marketing Daily - Friday, July 16, 2021
Mobile Time: App Use Rises As Much As 45% In 2 Years
Aurora Backed By Amazon, Uber Latest To Set IPO In Sea Of Public Offerings
LoopMe Uses Survey Tool To Aid In Discovery, Build Audiences
Cable CPMs Fall To Less Than Half Of Broadcast, Upfront Sales Volume Rebounds
Comscore Pumps Up New OOH Measurement Service, Signs GSTV
Inquiring Brands Want to Know: Search, Customer Behavior, Mobile App Automation
Governments Make Greater Push To Delete Twitter Content
PepsiCo Inc.'s Laguarta On Post-Pandemic Consumer Trends
The Suicide Of Ad-Supported Television
Search & Performance Marketing Daily - Thursday, July 15, 2021
Google Ads Optimized Targeting Rolls Out
YouTube Brand Safety, Suitability Becomes Focus Of Pixability, DoubleVerify Partnership
ENGINE Lets Ad Media Buyers Build, Target Profiles In One Platform
IAB Tech Lab Taps Nexstar's Katsur As CEO
Ad Council, United Way Team On Campaign To Promote 211 Resource Line
Publicis Acquires Retail Media Platform, Integrates With Epsilon
Twitter's Fleets Format To Disappear, Just Weeks After Ads Test Commenced
U.S. Sues Amazon For Selling Dangerous Products On Its Marketplace
The Venerable Press Release Is Here to Stay
Search & Performance Marketing Daily - Wednesday, July 14, 2021
Google, GoDaddy Team Up
New Yelp Ad Option Lets National Brands Market On Web Sites
SFW Capital Partners Takes Majority Stake In Captify
CMOs: Budgets, Resources Are Constrained, Digital Investments Most Popular
As 'Cousin T,' T-Pain Throws Down The Love For Lipton
accessiBe Campaign Draws Attention To Lack Of Internet Accessibility For Disabled People
New D2C, CPG Entrant: TeethRefreshers, For On-The-Go Mouthcare
Microsoft Extends, Expands Xandr Relationship
Search & Performance Marketing Daily - Tuesday, July 13, 2021
Consumers Spending Habits During Inflation Could Create Turmoil For Marketers
Facebook Ad Targeting Bounces Back In Wake Of Apple iOS 14.5
Amazon Advertising Courting Agencies, Tool Providers For One-Stop-Shopping Ad Needs
Sharethrough Ups Engagement With Dynamic Video Captions
Google Fined Millions in France, Allegedly Violated Orders To Negotiate With Publishers
Google's Cookie Plans Could Have 'Dire Impact,' Digital Content Group Warns
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