The Social Graf
It's no secret that for many viewers, the most interesting part of the Super Bowl is the ads, ranging from comical to cloyingly sentimental, just weird to puzzling. This year … Read the whole story
Mobile advertising made up the majority of Facebook's ad sales in the fourth quarter of 2013, propelling overall revenue growth of 63% in the … Read the whole story
Consolidation continues in the social TV space as Viggle on Wednesday announced acquiring Dijit Media, which makes the NextGuide app for creating personalized TV … Read the whole story
The Automotive Digital Advertising Survey, which FordDirect says tracks how digital advertising channels influence purchase behavior of auto shoppers, said 60% of consumers bought … Read the whole story
Part of H-D's Dark Custom line of bikes, the new Street 500 and 750 motorcycles become the de facto entry bikes for the brand. … Read the whole story
- COMMENTARY
Matt Roche, CEO of Extole, helps to answer the question of how the social media ecosystem affects sales and conversions in a measurable way. … Read the whole story
- COMMENTARY
Pre-game, post-game and everything in between, the Super Bowl provides a myriad of ways to get creative in how you engage and excite fans, … Read the whole story
