- How The Changing Nature Of Creativity Impacts Agency Pitches
Mediapsssst, Richard Whitman - Tuesday, October 22, 2019
Earlier this year, energy giant Centrica ran a global holding company pitc ...
- TSB Appoints The7stars To Media Account
Around the Net In MAD London, Sean Hargrave - Tuesday, October 22, 2019
TSB bank has awarded its GBP17m media account to the7stars, "The Dru ...
- Lucozade Hands Creative To A&E/DDB
Around the Net In MAD London, Sean Hargrave - Monday, October 21, 2019
Lucozade has awarded its creative account to A&E/DDB, "Campaign" reveals. The Omnic ...
- Starcom Picks Up Ferrero Rocher UK Media Account
Around the Net In MAD London, Sean Hargrave - Friday, October 18, 2019
Starcom has picked up Ferrero Rocher's UK media account after PHD sto ...
- Let's Bring Industry Together, Not Widen Divide
MAD, Marla Kaplowitz - Tuesday, October 15, 2019
Self-serving predictions do nothing to support change within the industry. ...
- Total Media Picked For Britbox Brief
Around the Net In MAD London, Sean Hargrave - Monday, October 14, 2019
Britbox has unveiled Total Media as the media agency for its laun ...
- It's Going To Be A Wild Ride In The Media Agency Pitch Department In 2020
Mediapsssst, Richard Whitman - Thursday, October 10, 2019
There may be a half dozen or more multibillion-dollar pitches in t ...
- Zoopla Picks Lucky Generals
Around the Net In MAD London, Sean Hargrave - Thursday, October 10, 2019
Zoopla has picked Lucky Generals as its new creative agency, "Campaign" report ...
- Audi And Skoda Maintain Incumbent Social Agencies
Around the Net In MAD London, Sean Hargrave - Wednesday, October 9, 2019
VW had been considering amalgamating the social accounts for Audi and Sko ...
- 'Do Us A Favor,' Disney Style
Mediapsssst, Richard Whitman - Monday, October 7, 2019
Want Disney's media Business? Maybe you can persuade your existing clients ...
- Controversy Swirls Around Disney's Multibillion-Dollar Ad Review
MAD, Larissa Faw - Monday, October 7, 2019
It appears there are three main financial easements that Disney is seeki ...
- BBH Wins Ladbrokes Coral Creative Account
Around the Net In MAD London, Sean Hargrave - Friday, October 4, 2019
Ladbrokes Coral has appointed BBH to its creative account for the ...
- Open Office, Office Tech And The Death Of Creativity
Media Insider, Maarten Albarda - Friday, October 4, 2019
Now that we're debunking the usefulness of open-office plans and Slack, let ...
- ANA Finds Rebates Still A Major Client-Agency Trust Issue
MAD, Steve McClellan - Tuesday, September 24, 2019
Other issues contributing to the breakdown of trust included invalid traffic a ...
- Holding Companies Bet Big On Data: Now Comes The Hard Part
Mediapsssst, Richard Whitman - Monday, September 23, 2019
Forrester is reporting on the big data assets the ad-marketing holding compani ...
- ANA Finds Media Rebates Paid To Agencies No. 1 Trust 'Breakdown'
Research Intelligencer, Joe Mandese - Tuesday, September 24, 2019
Media rebates paid to ad agencies, but not disclosed to their client ...
- GSK To Call Creative Review
Around the Net In MAD London, Sean Hargrave - Monday, September 23, 2019
GSK is putting its $30m global creative account up for review, "Campaig ...
- A Congratulatory Letter To Keith Weed, New WPP Board Member
Media Insider, Maarten Albarda - Friday, September 20, 2019
It appears WPP is undergoing something akin to the TV show "Extre ...
- ISBA Closes Agency Matching Service
Around the Net In MAD London, Sean Hargrave - Thursday, September 19, 2019
ISBA is to cease its fully fledged agency-finding service and instead contin ...
- Are Clients Falling Out Of Love With Media Agencies?
London Blog, Sean Hargrave - Thursday, September 19, 2019
Data is being in-housed, but could more media functions follow? New figur ...
- Advertisers Do Not Rate Media Agencies Highly
Around the Net In MAD London, Sean Hargrave - Wednesday, September 18, 2019
Research by ID Comms has shown advertisers are less impressed with the ...
- Advertisers View Media As 'Complex Headache'
MAD, Steve McClellan - Wednesday, September 18, 2019
Media agencies are largely seen as "commodity suppliers," not strategic partners, accordi ...
- Advertisers/Agencies Misaligned On Media, Especially 'Neutrality'
Research Intelligencer, Joe Mandese - Wednesday, September 18, 2019
Advertisers and agencies are misaligned on their views of media agency performan ...
- Vodafone Moves Media From Wavemaker To Carat
Around the Net In MAD London, Sean Hargrave - Tuesday, September 17, 2019
Vodafone has handed its global media account to Carat. "Campaign" reminds th ...
- HSBC Retains TMW
Around the Net In MAD London, Sean Hargrave - Friday, September 13, 2019
HSBC has retained TMW Unlimited as its below-the-line agency, "Campaign: reports. ...
- TSB And Vizeum Part Ways
Around the Net In MAD London, Sean Hargrave - Thursday, September 12, 2019
TSB is parting ways with Vizeum after three years. "Campaign" reveals th ...
- Can The Big Agency Groups Get Back To Growth?
Around the Net In MAD London, Sean Hargrave - Wednesday, September 11, 2019
"Campaign" is asking the question on the minds of many in adlan ...
- Havas Wins TripAdvisor's Global Media Account
Around the Net In MAD London, Sean Hargrave - Monday, September 9, 2019
Havas has been appointed to TripAdvisor's global media account, "Campaign" reports. ...
- Diageo Calls Global Media Review
Around the Net In MAD London, Sean Hargrave - Monday, September 9, 2019
Diageo has called a global media review, "Campaign" reports. Carat currently accoun ...
- Ladbrokes Coral Looking For Ad Agency
Around the Net In MAD London, Sean Hargrave - Friday, September 6, 2019
Ladbrokes Coral is seeking an advertising agency to work on its consolidat ...