- Mobile Growth Influenced By Clicks On Paid-Search Ads
Online Media Daily, Laurie Sullivan - Monday, March 26, 2012
By year's-end, mobile will contribute 25% to total paid-search ad clicks, ...
- Microsoft's Bid To Strengthen adCenter
Online Media Daily, Laurie Sullivan - Wednesday, March 21, 2012
adCenter, Microsoft's paid-search marketing platform for Bing, has made some improvements ...
- How Semantic Search Impacts Ad Targeting
SearchBlog, Laurie Sullivan - Monday, March 19, 2012
Paid-search marketers should see far better ad targeting once Google and Bi ...
- Google Rebuilds Semantic Search, Expands Delivery Options
Online Media Daily, Laurie Sullivan - Thursday, March 15, 2012
Google plans to give its search engine a makeover by integrating semant ...
- WPP's Kantar: Search, Display Plummet In Q4, Contribute To General Ad Decline
Online Media Daily, Joe Mandese - Monday, March 12, 2012
WPP's Kantar Media unit estimates that measured paid search and online displ ...