Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
The portion of households that said they owned a 4K ultra-high-definition TV jumped by 16 percentage points to 52% last year.
A Gartner research reported that global smartphone sales dipped 20.4% in the second quarter, and that's on top of a 20% decline in Q1.
The team created end-to-end automation in paid media by building an ad tech stack designed as an orchestration and activation layer that sits atop a content and delivery system.