AutoTrader.com, an online automotive classifieds site, has announced its second consecutive season of extensive sponsorship packages of NFL games on Fox
television. Throughout the televised football season this Fall, AutoTrader.com will air its commercials in rotating spots throughout 28 regular season games. AutoTrader.com has also secured the
sponsorship of the post-game entitlements -- all of which will be branded "The AutoTrader.com Post-Game Show." Additionally, AutoTrader.com has confirmed that on-air sponsorship billboards will be
shown throughout the games. All AutoTrader.com placements will run from September 9 - December 30, 2001.
-- Adam Bernard 
