- Forbes, Wednesday, May 4, 2011 2:46 PM
Forbes' Eric Savitz discusses a post by BTIG analyst Richard Greenfield looking at this question in depth. Greenfield notes that subscriber numbers are rising at Netflix while dipping at HBO,
leading to fears that HBO's service is "simply too expensive relative to the competition."
A separate HBO would allow for such strategies as selling HBO subscriptions directly to consumers, for
example.
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