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Johan De Nysschen Goes To Nissan
- Detroit Bureau, Tuesday, June 5, 2012 10:45 AM
Johan De Nysschen, Audi's former U.S. marketing chief, will be heading over to Hong Kong, there to take the reins at Nissan’s new global headquarters for the Infiniti division. The unexpected announcement accompanied a series of shake-ups across the Volkswagen upper-management ranks. Some speculate De Nysschen was shoved aside in spite of helping revive Audi in the U.S. He will be handling Infiniti on a global scale. Earlier this year, Nissan dropped word that it would put further distance between its mainstream operations and the luxury brand by moving Infiniti to Hong Kong.
