• October 9, 2012

Publicis Groupe this morning announced the acquisition of Arachnid, an award-wining digital agency based in Kuala Lumpur, Malaysia. Terms were not disclosed, but Publicis said Arachnid, which was founded in 1996, has a staff of 60 people servicing a roster including Dutch Lady (dairy), Lexus, MINI, Petronas (oil and gas), Reckitt Benckiser, and Toyota. Publicis said Arachnid will be rebranded Saatchi & Saatchi Arachnid, and becomes part of the Saatchi & Saatchi network in the Asia-Pacific region. Founder and CEO Chin Weng Keong will continue to lead the business as Saatchi & Saatchi Arachnid, and will now report to Chris Foster, Chairman & CEO of Saatchi & Saatchi Asia Pacific.