Around the Net
Soccerloco Increases Conversions With Abandoned Shopping Cart Emails
- Direct Marketing News, Tuesday, May 7, 2013 10:45 AM
Online soccer retailer soccerloco has grown its email list and increased conversion rates by creating an abandoned shopping cart email program. Since the e-commerce company began sending triggered emails with the help of email marketing service provider Listrak, the retailer has seen a 17% increase in conversion rates with an average order value of $121.
